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Calum Watson

Global Partnerships Director @ Gymshark

Calum Watson is the Global Partnerships Director at Gymshark, leading the expansion and enhancement of the Gymshark brand worldwide through innovative influencer, athlete, and entertainment marketing.

With over eight years of experience, Calum has established a culture at Gymshark that excels in influencer marketing and athlete engagement, contributing significantly to Gymshark's success.

Recognized as a top influencer in the industry by Talking Influence, Calum's expertise lies in thought leadership, innovation, and creative brand storytelling.

Driven by the mission to motivate and support millions in achieving fitness and lifestyle aspirations through social media and authentic brand narratives.

Calum's educational background includes a Bachelor's Degree in Business Management and Entrepreneurship from Dún Laoghaire Institute of Art, Design and Technology, along with completing Leaving Certificate at East Glendalough.

Formerly holding various key positions, including Head of Sponsorship, Commercial Ambassador Manager, and Marketing Category Manager at Gymshark, Calum has extensive experience in brand partnerships and marketing strategy.

His professional journey also includes roles such as Marketing Manager at MKF Institute, Head of Ambassadors at Myprotein, and Co-Founder at Aesthetic 365 Fitness Apparel, demonstrating a diverse skill set and commitment to the fitness and lifestyle industry.

Calum Watson
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Location

Solihull, England, United Kingdom