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Camilla Boyer

Head of Internal Communications and Culture at Hopin

Camilla Boyer is the Head of Internal Communications and Culture at Hopin, a virtual events platform. She is known for her expertise in storytelling and executive communications, and she has a strong background in transforming complex problems into intelligent solutions.

Professional Background

  • Current Role: Head of Internal Communications and Culture at Hopin.
  • Founder: She founded Corazon, where she focuses on storytelling and executive communication coaching.
  • Experience: Camilla has extensive experience in executive communications and has worked on cultural challenges within organizations.

Education

  • Degree: She graduated from Stanford University, which adds to her credentials as a communication expert.

Notable Skills

  • Storytelling: Camilla is recognized as a storytelling expert, which is crucial for her role in internal communications.
  • Cultural Insights: She actively engages with topics related to workplace culture, often sharing insights on why cultures fail and how to address these issues effectively.

Camilla Boyer actively shares her thoughts and experiences on LinkedIn, contributing to discussions around entrepreneurship and workplace culture.

Highlights

Nov 7 · linkedin

10 years ago today (!) Twitter went public in a pretty unusual way…and taught a lesson many companies could learn from.

I was six months into my first job ever when I showed up to the San Francisco office at 6AM on Nov 7, 2013 to watch the bell ring - and I was blown away by what I saw.

Instead of the usual gaggle of self-congratulatory leaders and investors (nicknamed fondly by CEO Dick Costolo as the “podium of a**holes”), on the podium stood…a 9 year old girl, a Boston police officer, and an actor from Star Trek.

Why? Because Twitter’s leadership team understood that there was no Twitter without its users. They knew that the company’s purpose was first and foremost to defend and respect the user’s voice, and to create a platform people could leverage to do some truly incredible things. As such, they chose to make that moment about the users, rather than about the shareholders.

9 year old Vivienne Harr’s lemonade stand went viral on Twitter, ultimately enabling her to raise over $1 million to fight child slavery.

Patrick Stewart entertained millions by humorously sharing the quirks and intricacies of his daily life on Twitter.

Boston Police officer Cheryl Fiandaca was at the helm of the police department’s social media efforts as they used Twitter to get people to safety following the Boston Marathon bombing earlier that year.

This is what leading with purpose looks like. Customer stories are the most powerful endorsement of your product. But while lots of companies understand that in theory, many struggle to actually put it into practice.

So next time you’re deciding how to win over prospective customers, investors, or employees, think about what would have been more compelling to you - these three stories, or a podium of a**holes?

Related Questions

What inspired Camilla Boyer to transition into internal communications and culture?
How did Camilla Boyer's experience at Stanford University influence her career?
What are some key takeaways from Camilla Boyer's Medium post on "Why Cultures Fail"?
What challenges has Camilla Boyer faced in her role at Hopin?
How does Camilla Boyer approach storytelling in executive communications?
Camilla Boyer
Camilla Boyer, photo 1
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Location

London Area, United Kingdom