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Camilo La Cruz

Chief Strategy | Innovation | Futures

Camilo La Cruz is the Chief Strategy & Innovation Officer at sparks & honey, a cultural strategy consultancy. He has been with the company since its inception in 2012, playing a pivotal role in shaping its vision and offerings. His responsibilities include developing the long-term strategy for consulting services and innovation products, focusing on integrating cultural intelligence into business strategies for clients.124

Professional Background

  • Previous Roles: Before his current position, La Cruz served as Executive Vice President of Global Futures at sparks & honey, where he worked closely with clients to translate foresight into actionable strategies. He also led the content practice, developing well-known cultural forecast reports and forming partnerships with organizations like the World Economic Forum.12
  • Experience: His career spans various roles in strategy and planning across multiple agencies, including RAPP and The Vidal Partnership, where he contributed to several Fortune 100 accounts. He has collaborated with notable organizations such as AT&T, DARPA, Mercedes-Benz, and PepsiCo.123

Academic Contributions

La Cruz is also an educator; he has served as an adjunct faculty member at New York University and frequently speaks at industry events like SXSW and Creative Week. His academic background includes a master's degree in media studies from The New School University.124

Recent Developments

In May 2023, La Cruz was appointed as sparks & honey's first Chief Innovation Officer, emphasizing his focus on developing new products and services that cater to the evolving needs of clients in a rapidly changing market landscape.34

Overall, Camilo La Cruz combines his expertise in strategy, innovation, and cultural intelligence to guide organizations through complex challenges while fostering creativity and forward-thinking solutions.

Highlights

May 24 · lbbonline.com
sparks & honey Appoints Camilo La Cruz as First Chief ...
sparks & honey Appoints Camilo La Cruz as First Chief ...
May 23 · globenewswire.com
sparks & honey Appoints First Chief Innovation Officer
Camilo La Cruz
Camilo La Cruz
Camilo La Cruz - Schedule - Advertising Week
Camilo La Cruz - Schedule - Advertising Week

Related Questions

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Camilo La Cruz
Camilo La Cruz, photo 1
Camilo La Cruz, photo 2
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Location

New York, New York, United States