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Candice Collison

Mom, CMO, Founder & Business Leader.

Candice Collison is the Chief Marketing Officer (CMO) at Mightly and the founder of Of an Origin, a sustainable clothing brand for mothers.1 She has over 15 years of experience in digital marketing and is a seasoned consultant specializing in digital advertising and eCommerce marketing.

Candice is passionate about creating responsibly made, clean, non-toxic clothing for modern families.1 She founded Of an Origin after struggling to find natural-rich, feeding-friendly clothing options following the birth of her second child in February 2020.2 The brand aims to provide versatile and sustainable clothing for motherhood.2

In her role as CMO at Mightly, Candice combines her marketing expertise with her commitment to sustainable fashion.1 She holds an MBA in Marketing/Marketing Management from Northwestern University's Kellogg School of Management and a BA in English from the University of Virginia.

Candice is also a mother of three children and has been balancing her professional career with motherhood.1 She has shared personal insights about breastfeeding milestones, mindful parenting, and wellness journey in her professional communications.1

Throughout her career, Candice has held various positions, including Industry Advisor at Northwestern University's Kellogg School of Management, Marketing Lead at Facebook, and Sr. Analytical Lead at Google. Her expertise spans areas such as Direct-to-Consumer strategies, eCommerce customer acquisition and retention, paid search, SEO, and marketing strategy.

Highlights

Dec 22 · linkedin

Grid110 has played a significant role in my journey and growth as a founder, and this giving season, I encourage you to make your tax-deductible donation to them! This program is funded by the generosity of others. As a Grid110 alumni founder, I have benefitted first-hand from Grid110’s no-cost, no-equity resources, mentorship, network, and community. Your donation, any size, to Grid110 will directly support founders like myself, and Grid110’s mission to make the entrepreneurial path more equitable, inclusive, and accessible for all. Donate now and learn more about Grid110’s impact here:

grid110.org/donate

Dec 5 · linkedin

What a proud moment, OfanOrigin and Mightly are featured in the 2023 Fair Trade USA gift guide. This is an incredible honor, not just for the beautiful products we’ve developed, but the important work we’re doing to improve labor conditions and provide fair wages in the garment and textile industry.

Support our efforts, and make a real difference by shopping small and fair trade certified this year 💝

Related Questions

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How did Candice Collison transition from being a mom to a CMO?
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How does Candice Collison balance her role at Mightly with her personal life?
What inspired Candice Collison to join Mightly and Of an Origin?
Candice Collison
Candice Collison, photo 1
Candice Collison, photo 2
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Location

Greater Chicago Area