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Cara McLaughlin

Senior Director, Strategy & Projects at Stagecoach Digital

Cara McLaughlin is a data-driven Digital Marketing and E-commerce professional with a wealth of experience in the industry. Her expertise spans across various domains such as content strategy and management, SEO/SEM, digital marketing, merchandising, systems implementation, product management, UX and UI design, as well as testing and analysis. Cara excels in initiating, ideating, planning, producing, and managing digital projects, while effectively handling technical and creative resources and operations across different digital platforms such as websites, social media, and mobile applications. She is adept at developing and executing marketing strategies and messaging to engage customers. Cara's specialties lie in full website redesigns and implementations, user experience improvements, testing and optimizing digital products for higher conversion rates, and formulating and implementing content strategies, besides ensuring quality assurance.

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Location

New York, New York