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Cara Shortsleeve

Inspiring Leaders, Empowering Teams | CEO of The Leadership Consortium | Googler | HBS

Cara Shortsleeve is an accomplished general manager and sales leader with a passion for accelerating new businesses and managing businesses at scale, shaping product strategy, developing go-to-market plans, building organizational processes, managing aggressive revenue plans, and inspiring teams across various geographies and levels.

Her professional strengths include building strong, effective, and hard-working teams, stellar execution with a bias for action and efficiency, being a highly effective partner with strong communication and relationship-building skills, bringing energy, enthusiasm, and fun to her surroundings, and advocating for diversity.

Cara's specialties encompass general management, strategy, business development, sales and operational leadership; product development, management, and marketing; leadership, team management, and change management with a focus on launching and scaling alongside product growth; and domain expertise in digital media, social media, video, advertising, diversity & inclusion, and STEM for girls.

She holds an MBA from Harvard Business School, a BA from Williams College, and has studied at Buckingham Browne & Nichols School.

Throughout her career, Cara has been affiliated with prestigious organizations. She served as a Board of Advisors at Mount Auburn Hospital, Founding CEO at The Leadership Consortium (TLC), Director of Global Brand Solutions at Google & YouTube, Head of Global Commercialization, Social at Google & YouTube, Sales Lead for New Advertising Products in Travel at Google & YouTube, Americas Online Sales Group: Head of Industry for Financial Services, Healthcare, Agency at Google & YouTube, Product Manager for Running at New Balance, Director of National Accounts (Hind) at Saucony, and Financial Analyst at Morgan Stanley.

Highlights

Jun 5 · linkedin

There are way too many bad meetings.

Bad meetings waste time, burn goodwill, drain energy.

There are a ton of things you cannot control as a leader.

But you know what you CAN control?

You can run GREAT meetings.

➡ Set an agenda. ➡ Name the desired outcome (seeking input? making a decision? conveying information?). ➡ Share the agenda and desired outcomes in advance. ➡ Time bound each topic. ➡ Take notes. ➡ Track the action items. ➡ Follow up.

In other words, be a zoom show your team wants to watch.

(Quote/photo credit: awesome coaster in the window at Joy Street Gifts in Concord, MA. Great shop! Stop by if in you are in the area).

Jun 3 · linkedin

Starting the week with a fun share. I was recently interviewed by Dave Bookbinder on Behind The Numbers. You can check it out wherever you listen to content – or – for fun! – you can watch the show on YouTube or your preferred video site.

Dave and I riffed on all things leadership, covering great questions in rapid succession:

➡ Can empathy be taught? (Spoiler alert: yes!).

➡ What do you do if your boss doesn’t model leadership that resonates with you? (Spoiler alert: before you exit stage right, remember that there is power in difference).

➡ What does excellent team building look like? (Spoiler alert: “heading to the bar for drinks” is not the answer).

➡ And some of my other favorite topics, like the intersection of sports and leadership, leading through transformational change, trends facing leaders today, etc.

It was a super fun jam session; listen in and let me know what you think.

#Leadership #Teambuilding #Sports

Cara Shortsleeve
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Location

Boston, Massachusetts, United States