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Carissa G.

Executive Advisor at Pixelberry Studios.

Carissa Gonzalez is currently serving as the Executive Advisor at Pixelberry Studios, a role she has held for an unspecified duration. Previously, she was the Head of Marketing and Ad Monetization at the same company for over five years, where she focused on marketing strategies and budget optimization for mobile games like Design Home and Covet Fashion .12

Professional Background

  • Pixelberry Studios: Executive Advisor (current), Head of Marketing and Ad Monetization (5 years).
  • Crowdstar: Marketing Manager for 3.5 years, responsible for launching Design Home in the U.S. and maintaining its top rankings in the App Store.
  • EatMentor: Marketing and user acquisition consultant.
  • Ingenious Marketing P.R.: Co-founder and consultant.
  • Borders Group, Inc.: Sales associate for nearly 4 years.

Education

  • Masters in International Marketing from Hult International Business School, London Campus.
  • BSBA in Industrial Management and Marketing from the University of Puerto Rico.
  • Certification in Project Management from UPRM .13

Carissa's extensive experience in mobile gaming advertising and marketing positions her as a significant asset to Pixelberry Studios, where she continues to influence game development and marketing strategies.

Highlights

Aug 2 · linkedin

The past 7 and half years at Pixelberry Studios have been the most rewarding of my career. I had the privilege of working with amazing managers that saw my potential and encouraged me to embrace it. I worked with the most amazing teams, where it felt like family more than coworkers. This journey led to areas that I never envisioned for myself, like becoming CEO and working with a studio management team that was 60% female. Over the past year, I worked with our team on the studio sale, gave birth to a wonderful baby boy, lost one of my best friends and had to make some of the hardest decisions that a CEO will go through.

Last week, we announced the sale of our studio to Series Entertainment. Their toolset is perfect for empowering our creative team and will redefine not only the interactive story genre, but all of mobile game development. We could not have found a better home for our team. :) Which is why I am happy to announce that as of today, I will be moving on to a role as Executive Advisor at Pixelberry Studios. I will be cheering on as they move onto their new chapter, while I focus more time on my family.

What's next for me? A little break. 😊 However, I am open to exploring advisory or consulting roles that will allow me to still spend time with my baby for a bit. Looking forward to seeing you all soon at events again!

-Carissa

Jan 9 · linkedin

I’m happy to share that I’m starting a new position as CEO at Pixelberry Studios. It is an honor to serve our team in this new stage, a team that cares about players and the power of storytelling with heart. I will always be grateful for everyone that played a role in helping us get to this point. Our founders set the standard on how to lead with empathy and how to empower individuals to be agents of change in our products and organization. Now it's time for us to lead this new generation of Pixelberries and products. It will be a wild ride, but I could not imagine doing this with any other team. Let's do this!

Related Questions

What are Carissa Gonzalez's main responsibilities as Executive Advisor at Pixelberry Studios?
How did Carissa Gonzalez transition from marketing roles to becoming CEO of Pixelberry Studios?
What are some of Carissa Gonzalez's notable achievements at Pixelberry Studios?
How has Carissa Gonzalez's background in international marketing influenced her work at Pixelberry Studios?
What are the future plans for Pixelberry Studios under Carissa Gonzalez's leadership?
Carissa G.
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Location

Mountain View, California, United States