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Carlos Rivera-Anaya

Marketing | Brand Strategy | DTC

Carlos Rivera-Anaya is currently the Fractional CMO for New Ventures at Copper, a company that likely operates in the technology or software industry.1 Some key points about his professional background:

Career Experience

  • Prior to his role at Copper, Carlos was the Chief Marketing Officer (CMO) at HODINKEE, a position he held until recently.2

  • Before HODINKEE, he had a long tenure at MR PORTER, where he served as the Head of Marketing for AM & EMEA from July 2012 to March 2021.2 This indicates he has extensive experience in luxury and fashion e-commerce marketing.

Education

Carlos received his education from the University of Pennsylvania1, though the specific degree is not mentioned in the available information.

Current Role and Location

  • His current position is Fractional CMO for New Ventures at Copper, suggesting he's working in a part-time or advisory capacity on new business initiatives.

  • He is based in Los Angeles.1

Professional Network

Carlos has over 500 connections on LinkedIn1, indicating he has built a substantial professional network throughout his career in marketing and e-commerce.

While the specific details of his role at Copper are not provided, his background in luxury marketing and e-commerce, combined with his CMO experience, likely makes him valuable for developing marketing strategies for new business ventures at the company.

Related Questions

What are Carlos Rivera-Anaya's key achievements at Copper?
How did Carlos Rivera-Anaya transition into a Fractional CMO role?
What is Carlos Rivera-Anaya's background before joining Copper?
What specific strategies has Carlos Rivera-Anaya implemented at Copper?
How does Carlos Rivera-Anaya's approach to marketing differ from traditional methods?
Carlos Rivera-Anaya
Carlos Rivera-Anaya, photo 1
Carlos Rivera-Anaya, photo 2
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Location

Los Angeles, California, United States