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Carmen DeCouto

Growth at Amplitude | DEI Advocate

Carmen DeCouto is a Manager of Growth and Lifecycle Marketing at Amplitude, where they focus on enhancing the customer journey and lifecycle management. They have a strong background in product marketing and have previously worked at Sisense as a Product Marketing Manager.

At Amplitude, Carmen plays a crucial role in developing strategies for monetization and customer engagement through data-driven marketing initiatives. They emphasize the importance of understanding user behavior to tailor marketing efforts effectively, including the use of segmentation and cohort analysis to optimize campaigns for different user groups.123

Carmen is recognized for their dedication to inclusivity and building a positive organizational culture. They are also a member of the Diversity, Equity, and Inclusion Council at SaaSy Sales Management, reflecting their commitment to fostering an inclusive work environment.13

Highlights

Jul 31 · linkedin

I’m a working parent, which means sometimes, this is what you see as I’m hosting a Zoom brainstorm.

I’m fortunate that I don’t need to hide working from my car while my youngest completes an important exam at school.

Instead of worrying about how I might be perceived, I have a Zoom full of colleagues cheering her on and eager to know how she does.

I’m grateful to the working parents and caretakers who came before me, and I will continue to fight the good fight for the next generation.

It’s not an either/or. It’s a both/and.

Jul 15 · linkedin

I'm returning from a needed staycation, and my inbox looks precisely as you would expect it to look 😖

My saving grace right now is Superhuman. Otherwise, there are not enough labels to properly sort through everything in Google - even as they improve their UX.

Is anyone else using it? Do you have any other helpful return-to-work suggestions?

Related Questions

What are some of Carmen DeCouto's key achievements at Amplitude?
How does Carmen DeCouto contribute to Amplitude's DEI initiatives?
What strategies does Carmen DeCouto use for product-led growth at Amplitude?
Can you provide examples of Carmen DeCouto's work in lifecycle marketing?
How does Carmen DeCouto collaborate with the product team at Amplitude?
Carmen DeCouto
Carmen DeCouto, photo 1
Carmen DeCouto, photo 2
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Location

Phoenix, Arizona, United States