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Carol Orsini

Director of Strategy | Creative Strategist | Product Marketer | Strategic Operations | Performance & Brand | Video Games, Entertainment, CPG & Retail Marketing & Advertising

Carol Orsini is a dedicated and accomplished video game marketing leader with a strong track record of over 19 years in the industry. She is known for her proactive approach in identifying opportunities and delivering successful marketing strategies.

With a BA in Communication from George Mason University, Carol has honed her skills in media production and criticism, bringing a unique perspective to her marketing roles.

Throughout her career, Carol has held key positions at various reputable organizations, including Meta, High Wide & Handsome, Eclipse, Midnight Oil, Edelman, Geek & Sundry, Machinima, Examiner.com, AOL, and GameStop.

Carol's expertise lies in developing and implementing comprehensive research, crafting strategic marketing campaigns, and creating innovative concepts. She excels in building relationships with internal and external partners, staying abreast of industry best practices, and optimizing advertising strategies for maximum business impact.

As a former Creative Strategist, Director of Brand Strategy & Research, and Creative Shop Global Gaming at Meta, Carol has a deep understanding of the gaming industry and a strong background in brand development and marketing research.

Her experience as a Director of Marketing at Geek & Sundry and Senior Director of Internal Promotions & Social Media at Machinima showcases her proficiency in social media marketing and content promotion in the entertainment sector.

Carol's diverse roles, including Senior Programming Manager at Examiner.com and AOL, highlight her versatility and adaptability in managing content and programming across different platforms.

With a rich background that includes positions ranging from Game Advisor at GameStop to Account Supervisor at Activision, Carol Orsini's career trajectory demonstrates her continuous growth, expertise, and leadership in the video game marketing industry.

Carol Orsini
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Location

San Francisco, California, United States