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Carolyn Bao
VP of Marketing @ AppsFlyer | AI, Mobile Marketing and App Discovery | We are hiring!
Carolyn Bao is an accomplished marketing executive with over 20 years of leadership experience.4 She currently serves as an Advisor at FlowGPT, an open-source artificial intelligence (AI) application platform.13 Prior to her role at FlowGPT, Carolyn held the position of VP of Marketing at AppsFlyer.2
Carolyn's professional background includes experience at various notable companies:
- FlowGPT (current)
- AppsFlyer
- Product Marketing Alliance
- Rice University
- Moomoo Inc.
- Intuit
- BrightEdge
- Visa
- Shiny.ly Technology Inc.1
Her expertise spans areas such as advertising, coaching, content marketing, entrepreneurship, go-to-market strategy, and integrated marketing.1 Carolyn is known for her work in AI, mobile marketing, and marketing measurement.1
Carolyn is actively involved in the tech community, participating in events and sharing insights about mobile apps, networking, and deep linking.5 Her LinkedIn profile can be found under the username carolynbao, and she is based in the San Francisco Bay Area.4
Highlights
Advertising on Snap Inc., but don't know how effective it is?
In mobile advertising, we know.
"158% increase in Snap iOS conversions and a 41% decrease in cost-per-app-install (CPI) according to AppsFlyer." This is incredible, because it means that you can increase your advertising spend on Snap more significantly, to acquire more iOS audience, without increasing a penny in your advertising budget. #efficientgrowth #marketingROI
See this blog for more: https://lnkd.in/gu77iEhs
With Alissa O'Neill Vincent L. Sheila Bhardwaj Darshan Kantak
Without revealing everything, I can only say: AppsFlyer is going BIG this year at MAU.
Catch us at the main ballroom at 9am on Wednesday: to hear the keynote speech by Brian Quinn and stories from two of our beloved customers Chris Kim and Melissa Lertsmitivanta .
Catch us at the show floor, and you will see our booth #403), front and center from the main entrance.
Catch us at the Cabana #28: you will likely not miss our one and only Brian Murphy and our wonderful gaming team.
Or catch us at our conference rooms: 250-251, right up stairs from the main conference floor.
Otherwise, you might find us at the AppsFlyer Skyloft suite.
Or, join us at TopGolf 5-7pm on Wednesday, where both the group of AppsFlyer , MoEngage , Liftoff Mobile , RevenueCat and Google will be hosting some par-tee time.
I will leave you with some suspense: where is this life-sized AppsFlyer slot machine?
