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Casey Lehman

Marketing & Loyalty | Strategy & Ops

Casey Lehman is a seasoned strategist and marketer in the retail industry, with a strong focus on customer experience and digital initiatives. With over fifteen years of experience, Casey has a proven track record of driving growth and implementing large-scale consumer digital marketing, loyalty, and business transformation programs.

Casey's expertise lies in being a change agent and a cross-functional leader, with a history of building high-performing teams across various functions including strategy, marketing, partnerships, and operations. With a background in Economics from Harvard University and an MBA from the University of Virginia Darden School of Business, Casey is well-equipped with both theoretical knowledge and practical business skills.

Throughout Casey's career, roles of significant importance have included Vice President of Loyalty, Credit, and CRM at Macy's, Senior Vice President of Marketing Strategy, Operations, and Business Transformation at Calvin Klein, and various leadership positions at Starbucks, such as Senior Director of Loyalty & Customer Engagement, Director of Loyalty Strategy & Financial Partnerships, Sr. Brand Manager of Brand Loyalty, and Chief of Staff for Global R&D.

Casey also has experience in the consulting and finance sectors, having worked as a Strategy Manager at Monitor Deloitte Consulting, a Research Manager specializing in Tech, Media, & Telecom at Gerson Lehrman Group, and an Investment Banking Analyst focusing on Media & Telecom at Citigroup.

With a rich background in leading major retail brands through customer-focused strategies and digital transformations, Casey Lehman continues to be a prominent figure in the industry, showcasing a deep understanding of consumer behavior and market dynamics.

Casey Lehman
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Location

New York City Metropolitan Area