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Cass Spencer
Creative Director; Brand Strategist; Co-Founder of Corner of Fifth; Founder of Foreign Studio | Conde Nast | Hearst | Time Inc.
Cass Spencer is a highly experienced creative professional with an extensive background in the media and design industry. He is currently the Creative Director and Co-founder of Corner of Fifth, a full-service content creation, marketing, and design studio based in New York.12
Career Highlights
Spencer's career spans several prestigious media companies:
Conde Nast:: Served as Senior Art Director from 2004 to 2006.1
Time Inc.:: Worked as Art Director from 2006 to 2010, contributing to notable projects such as Obama's presidential election and inauguration issues for People magazine.1
Hearst Magazines:: Held the position of Creative Director from 2013 to 2014, where he reimagined Cosmo for Latinas and led the launch of Dr. Oz: The Good Life.1
Fairchild Media:: Served as Creative Director from March 2015 to August 2021, working across brands like WWD, Footwear News, Beauty Inc., and Sourcing Journal.1
Current Roles
Corner of Fifth:: Co-founder and Creative Director since January 2024.1
Foreign:: Founder and Creative Director since April 2013, managing various aspects of brand development, web platforms, and content creation.1
Expertise
Cass Spencer is known for:
- Driving best-practice digital, video, experiential, and print design across numerous platforms
- Extensive experience in lifestyle, fashion, health, entertainment, and tech sectors
- Implementing design strategies and content creation across diverse teams
- Building, managing, mentoring, and inspiring inter-departmental teams
Spencer's approach involves engaging with brands to create, evolve, and develop their core identities, employing genuine humility and openness to understanding a client's vision.1
Highlights
To thrive in today’s competitive content landscape, digital content producers need a combination of effective tools and strategic marketing approaches. Here are some of the essential tools and strategies: https://lnkd.in/esVgvH-D
#content #contentcreation #digitalcontent #contentproduction #marketingtools #marketingstrategy
Great to see some mainstream exposure on the Z-Suite, a recent project I worked on (Foreign Studio), covered by the Guardian no less (my paper of choice): https://lnkd.in/e6jN3F-c Congrats to Stacy Berns and her team at Berns Communications Group and excited that we already have the next event set up for later this year. #branding #events
