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Catherine Brown
I teach people B2B sales with no sleaze or cheese *Author of Amazon best-seller "How Good Humans Sell *Corp Sales Training *Podcast Guest *Specialty in Hi-Tech & High-End Prof. Services Cos. *Clubhouse = @catherinebrown
Professional Background
Catherine Brown is a dynamic force in the realm of B2B sales training and entrepreneurship, bringing a wealth of experience and innovative strategies to the table. As the Inventor and Chief Trainer at EXTRABOLD Sales, Catherine has developed a proprietary framework aimed at empowering sales teams and solopreneurs to thrive in an increasingly competitive market. Her unique approach focuses on cultivating the right mindset and mastering effective processes to achieve outstanding sales results, making her a sought-after professional in industries such as hi-tech, professional services, and financial services.
With years of experience as a coach and trainer, Catherine understands the challenges facing today’s buyers — who are busier and more distracted than ever. Her solutions are tailored to equip sales teams with the tools they need to break through the noise and connect with their audience meaningfully. This has solidified her reputation as a leading authority in sales training, particularly among small sales teams and solopreneurs looking to elevate their game.
For larger teams, Catherine offers comprehensive sales training modules known as "How Good Humans Sell," which are designed to foster genuine connections between sales professionals and their clients. Her commitment to her clients does not stop at training; she also engages with them through weekly group coaching sessions, making her teachings accessible and practical.
Education and Achievements
Catherine's educational background and diverse experiences have been catalysts for her success in the sales training sector. She holds a Bachelor of Arts with a double major in Music and History from Rice University, which showcases her dedication to a well-rounded education.
Additionally, she has honed her marketing skills significantly, studying as a Certified Guide at StoryBrand, where she learned to craft compelling marketing narratives that resonate with target audiences. This educational mix contributes to her unique perspective on the importance of storytelling in sales, further enhancing her strategies in training sales teams and entrepreneurs.
In her previous roles, Catherine has co-founded and moderated several organizations aimed at boosting B2B sales effectiveness, including B2BSalesMagic and Tier One Sales Forum. Her leadership in these organizations underscores her commitment to fostering communities where sales professionals can share insights and strategies.
Her time as a Sales Executive in Residence at i2E and her partnership with The Mettise Group solidify her as a versatile figure in both training and sales strategy development. Catherine's experiences range from business development to recruiting, enriching her understanding of the various components that contribute to successful sales.
Notable Achievements
Catherine's impact on the sales training landscape can be seen in her published book, "How Good Humans Sell," available in both Kindle and paperback. The book encapsulates her philosophy on sales practices, emphasizing the importance of authenticity and genuine human connection in the sales process. This resource has become a vital guide for many aspiring sales professionals and established practitioners alike.
In addition to her consulting and training, Catherine is an engaging speaker who is available for conferences and annual training events, making her a popular choice for organizations looking to inspire and educate their sales teams.
You can find Catherine active on Clubhouse as @catherinebrown and on other social media platforms as @extraboldsales, where she shares her insights and engages with a community interested in enhancing their sales strategies. Whether you are part of a large organization or a small startup, Catherine Brown is dedicated to helping you create your best sales year ever.
