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Catherine Dummitt

marketing leader • dedicated to DEI • "to be outstanding: get comfortable with being uncomfortable”

Catherine Dummitt is the VP of Marketing at Narvar, a leader in post-purchase experiences.1 She is a marketing professional with extensive experience in AdTech and MarTech companies, having previously worked at organizations like Zeta Global and IgnitionOne.23

Professional Background

Career Highlights::

  • Currently serves as VP of Marketing at Narvar since July 20216
  • Passionate about building diverse teams and advancing women in the workforce1
  • Has served as Co-President of mBolden (formerly Women in Wireless) in New York1

Professional Experience::

  • Oversees all aspects of Narvar's marketing, including brand awareness, demand generation, and customer advocacy14
  • Previously held senior marketing roles at Zeta Global and IgnitionOne5
  • Started her career as a marketing intern at Sweet Caroline's restaurant5

Education and Certifications

  • Bachelor's degree in Communications from the University of Texas at Austin5
  • Bachelor of Science in Hospitality Administration/Management from Boston University5
  • Certifications in Advocate Marketing (Influitive) and Inbound Marketing (HubSpot)5

Professional Philosophy

Catherine champions the mantra: "Engage, don't just sell your products." She emphasizes the importance of relationship-building, personalization, and understanding customer behavior in marketing.4 Her sales background has provided her with unique insights into customer engagement and strategic marketing approaches.4

Highlights

Jan 17 · linkedin

AND, that’s a wrap on NRF 2024; what a whirlwind! As I catch my breath, I'm beaming with pride over what team Narvar has accomplished. Here's a little glimpse into the magic created ✨

💁‍♀️New Friends: Our team rocked hundreds of meetings, connecting with customers, potential partners, and industry friends. Each interaction was a reminder of the vibrant and innovative spirit that fuels this industry 💫

🛍️ Personalized Merch: Thanks to our collaboration with Gladly (Jason Finkelstein), we had the joy of gifting hundreds of Carhartt beanies 🔥 to our retail besties. AND custom PANGAIA sweatshirts; major shoutout to the guys at ReBound for making this a reality 🤩 Jelle Schoenmaker Marko Kiers

🚀 Teamwork Made that Dream Work: The energy and creativity of the team turned NRF 2024 into an unforgettable experience. It's a testament to what the Narvar fam can achieve together – and we're just getting started 💕 Samantha Gracia, Diana G., Claire Johnson El-Khoury, John Charlesworth, Sun Shin, Gabe Hernandez, Diana G., Brett Byron, Heidi Isern, Clarice Crisostomo, Erik Dulock.

This is just the beginning of an exciting 2024; here's to making more memories, forging new partnerships, and having a ton of fun along the way! 🎉🪩

Amit Sharma, Lori Tenan, Richard Terry-Lloyd, Ram Ravichandran, Karl Rumelhart, Stephanie Clay, Nick C., Brendan Baker, Erica Roth, Jackie Mayer, Joyce Lee, Isabella Sabates, Sean Campbell, Frank Somich, David Studinski, Lily Makhlouf, Jason P. Wilson, Dolly B., Ellie Ronning, Jennifer Gamble, Jules O., Morgan Thomas, David Morin.

Related Questions

What are Catherine Dummitt's key achievements at Narvar?
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Catherine Dummitt
Catherine Dummitt, photo 1
Catherine Dummitt, photo 2
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Location

New York, New York, United States