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Catherine Whitlock

Accomplished communications and marketing expert

Catherine Whitlock is a seasoned digital marketing and communications leader with a track record of over two decades in developing impactful multimedia communication programs.

She is widely acclaimed as an industry thought leader, actively contributing to digital marketing-focused academic journals, and frequently presenting at industry-centric conferences.

Her expertise lies in organizational change management, demonstrating proficiency in navigating through multiple mergers and acquisitions.

Catherine specializes in enhancing website user experience, elevating social media engagement, and optimizing digital advertising strategies, showcasing a blend of strategic planning and hands-on communication management skills.

Her strategic approach involves refining brand strategies to align with organizational objectives, implementing powerful marketing initiatives that promote brand consistency and drive engagement, and overseeing large-scale campaigns and events that enhance brand awareness, engagement, and audience participation.

Catherine Whitlock holds a Master of Science (MS) in Strategic Communication and a Graduate Certificate in Strategic Communication Management from Purdue University, as well as a Bachelor of Arts (BA) in English and Spanish from the University of Miami.

Her professional journey includes noteworthy roles such as Associate Vice President of Online Communications, Senior Director of Online Communications, Director of Online Communications, Digital Communications Manager, and Web Editor at the Parkinson's Foundation, emphasizing her commitment to advancing online communication strategies.

Prior to her tenure at the Parkinson's Foundation, Catherine served as the Senior Editor - Latin America at PR Newswire and as an Assistant Imagebase Project Coordinator at the University of Miami.

Catherine Whitlock's career is marked by a strong focus on digital marketing, communication strategy, brand management, and event coordination, positioning her as a versatile and skilled professional in the realm of online communications.

Catherine Whitlock
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Location

Reston, Virginia, United States