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Cathy C.

Sr. Dir., Demand Gen & Marketing Ops | MBA | ex Amazon | ex Yahoo | Startup Exp. | Investor

Cathy C. - Head of Customer Marketing at Atlassian

Cathy C. is a results-oriented technical marketing leader with over 20 years of experience in B2B and B2C omni-channel digital marketing, growth marketing, marketing automation, marketing operations, analytics, and marketing/sales alignment.1

Key Facts about Cathy C.:

  • Currently serves as the Head of Customer Marketing at Atlassian, leading a team that turns customers into advocates2
  • Holds an MBA in Marketing & Strategy from UC Irvine and a BA in Psychology from Wellesley College1
  • Previously worked at Palo Alto Networks, RealSelf.com, Amazon, Yahoo! Search Marketing, and other companies1
  • Has a proven track record of delivering results for both sales reference programs and customer marketing teams2
  • Extensive hands-on experience working directly with customers, including events, marketing assets, and sales reference programs2

As Head of Customer Marketing at Atlassian, Cathy leads a team that works to turn the company's 300,000+ customers into advocates. She develops programs and creative campaigns to highlight the impact of Atlassian's products on customers, supporting communications and product marketing initiatives.2

Cathy is an exceptional storyteller and leader who has been recognized with awards like Marketing Operations Team of the Year from LeanData.1 She works cross-functionally to define strategy and build a pipeline of customers to carry it out, constantly measuring and improving the effectiveness of customer marketing programs.2

Highlights

Jan 17 · linkedin

Are you a Digital Campaign Operations superstar? I'm hiring!

Lead from the front, on an innovative, best-in-class team, making marketing operations at Palo Alto Networks better. You'll be helping to protect our digital way of life, so get that cape ready! With 85K+ customers globally, revenue growing at 25% YoY, and amazing coworkers and business cybersecurity solutions, we aren't slowing down anytime soon.

DM me if you're interested, or know someone who might be.

#hiringnow #hotjob #martech #cybersecurity #techjobs #marketo #marketingoperations #digital

Jul 28 · linkedin

Looking for a change? We are hiring!

I have a few open roles on my team. If you have 3+ years of experience with DemandBase One, Pathfactory, or Marketo, a growth mindset, and thrive in a fast-paced, innovative environment, we'd love to talk to you! Please ping me for more details.

Digital Marketing Strategy Specialist: https://lnkd.in/eZa6N4e

Manager, Global Email Marketing, ClaiSec: https://lnkd.in/eMctbRK

#hiring #emailmarketing #marketing #digitalmarketing #growth

Related Questions

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What are Cathy C.'s key responsibilities as Head of Marketing Operations at Atlassian?
Cathy C.
Cathy C., photo 1
Cathy C., photo 2
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Experience

Senior Director, Demand Operations of Excellence (DOPE) at Palo Alto Networks
Senior Manager, Marketing Automation at RealSelf.com (Dec 2012 - Oct 2015), Product Marketing Manager at Amazon.com (May 2012 - Dec 2012), Manager, Email Marketing & Automation Strategy at Amazon.com at Yahoo! Search Marketing (Jun 2006 - May 2007)

Education

MBA, Marketing & Strategy from University of California, Irvine - The Paul Merage School of Business (2005 - 2007), BA, Psychology from Wellesley College

Location

San Francisco Bay Area