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Celene Robert

Strategic Marketing Leader | Demand Generation Wizard | Co-Founder at Taylor Street Collective | Movie Trivia Guru

Celene Robert is a highly experienced demand generation and technical marketing professional with a strong track record of over 10 years in optimizing revenue-generating engines for various industries.

Specializing in crafting effective strategies and handling multi-channel marketing effortlessly, Celene excels at building and fine-tuning marketing engines and tech stacks to maximize efficiency and ROI.

With expertise spanning sales funnels, data analysis, and customer journey mapping, Celene combines a numbers-driven approach with a customer-centric focus to drive successful demand generation initiatives.

Her achievements include driving a remarkable 250% year-over-year revenue growth through data-driven optimizations and orchestrating the successful launch of a large-scale family tennis program across multiple states.

Celene's educational background includes studying Advertising and Marketing at Portland State University and further studies at Southern Oregon University.

Her professional journey encompasses key roles such as Co-Founder & Fractional Marketing Leader at Taylor Street Collective, Director of Marketing at Escalon Services, Inc., Product Marketing Manager at Glass, Lewis & Co., and various senior marketing positions at renowned companies like inDinero.

Moreover, Celene has a rich history of contributing to organizations like USTA Pacific Northwest, Thetus Corporation, and Regal Entertainment Group in roles ranging from marketing coordination to executive assistance.

Highlights

Aug 15 · linkedin

I haven’t posted much (or at all… or ever) on LinkedIn but it doesn’t make sense to keep this to myself. A little over a year ago I started helping create Taylor Street Collective.

At the time, I was a one-woman show as the only person in marketing at the company I was with.

It wasn’t my first rodeo as a lone marketing ranger and my co-founder, Melissa, could relate. Our hunch was that there were MANY of us out there who could commiserate as well.

But we also couldn’t help ourselves, startups are exciting and interesting and a chance to have a lot of influence, autonomy, and impact.

We turned that insight into Taylor Street, an organization designed to empower founders and solo/small marketing teams. The community we’ve built is thriving, and the results for our clients have been inspiring.

But this is just the beginning. We’re committed to expanding Taylor Street as a go-to resource for founder-led and small marketing teams aiming for big results. Stay tuned for us to share more on how we’re planning to make that happen. (Yes, even me, I pinky promised Melissa Hollis I’d do some posts too!)

Thank you to everyone who’s been part of this incredible journey so far!

C
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Location

Tualatin, Oregon, United States