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Charmaine Yue

Creative Product Marketing at Jam City

Charmaine Yue is a highly skilled digital marketing professional with a wealth of experience in managing digital media for both B2B and DTC clients.

She excels in cross-channel paid media and creative strategy, specializing in mobile and subscription-based acquisition marketing, aimed at optimizing and enhancing performance across the marketing funnel.

Charmaine holds a Master of Arts (MA) in English Language and Literature, a Bachelor of Arts (BA) with a major in English and a minor in Chinese Language, and a High School Diploma from Mayfield Senior School.

Throughout her career, Charmaine has held various roles at prestigious organizations, including Sponsorships Volunteer at Asians In Advertising, Manager of Creative Product Marketing at Jam City, Specialist in Acquisition Ops & Strategy at Warner Bros. Discovery (HBO Max/Max), Senior Associate in Digital Investment at Mindshare, Associate in Digital Investment at Mindshare, Marketing and E-Commerce Assistant at Galore Home, Social Media Intern at The Just, Girl. Project, Social Media Intern at Galore Home, and Advertisement Fellow and Editorial Assistant at Pasadena Magazine.

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Location

San Marino, California, United States