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Chekitan Dev

Chekitan S. Dev is the Singapore Tourism Distinguished Professor at Cornell University's SC Johnson College of Business.23 He is a globally recognized thought leader and leading expert in hospitality branding.23 He is also a marketing and branding consultant with over 40 years of experience.6

Dev's LinkedIn username is chekitan-s-dev-135b76100.4

Other points regarding Chekitan S. Dev:

  • He teaches courses on services marketing and brand management at Cornell’s School of Hotel Administration.16
  • He has consulted with major corporations worldwide on hospitality, travel, and tourism issues.1
  • He has served as an expert witness in hospitality-related matters in the United States and internationally.16
  • Dev has written "Hospitality Branding" and over 100 articles in leading academic and practitioner journals, including the Journal of Marketing, the Journal of Marketing Research, and Harvard Business Review.16
  • He was selected as one of the "Top 25 Most Extraordinary Minds in Hospitality, Travel and Tourism Sales and Marketing" by the Hospitality Sales and Marketing Association International.136
  • He has been interviewed by various news outlets, including The Wall Street Journal, The New York Times, and The Economist.136
  • He earned a PhD in Hospitality Management from Virginia Tech in 1988.35 He also has a master's degree from Ecole Superieure des Sciences Economiques et Commerciale (ESSEC Business School).13

Related Questions

What are some of Chekitan S. Dev's most notable contributions to hospitality branding?
How has Chekitan S. Dev influenced the hospitality industry through his research?
What are the key topics covered in Chekitan S. Dev's courses at Cornell?
Can you provide examples of Chekitan S. Dev's work as an expert witness?
What awards has Chekitan S. Dev received for his academic and professional work?
Chekitan Dev
Chekitan Dev, photo 1
Chekitan Dev, photo 2
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Location

Ithaca, New York, United States