Sign In

Chiara Ferri

Co-founder presso Fàbera - Gioielli Etici d'Autore

Professional Background

Chiara Ferri is a dynamic marketing professional with over 7 years of experience in the luxury and fast-moving consumer goods (FMCG) sectors. Her expertise in marketing is complemented by a robust background in managing corporate websites, e-commerce platforms, and social media channels, which are essential in today's digital-first marketplace. Chiara has consistently demonstrated her ability to drive results that align with business objectives, showcasing her critical thinking skills and strategic approach to problem-solving.

Throughout her career, Chiara has excelled in planning and organizing B2B and B2C events, creating impactful advertising campaigns, and telling compelling stories about products that resonate with consumers. Her proficiency in building and maintaining strong relationships with press, vendors, co-workers, and senior management has been pivotal to her success, allowing her to thrive in collaborative environments and contribute to organizational growth.

In addition to her corporate experience, Chiara's entrepreneurial spirit led her to co-found Fàbera - Gioielli Etici d'Autore, highlighting her commitment to ethical fashion and innovative business practices. Her diverse roles have equipped her with a wide array of skills, enabling her to adapt to various marketing challenges and leverage opportunities in the industry.

Education and Achievements

Chiara's educational foundation is solid, with a Master's degree in Economics and Marketing Management from the University of Turin and a Bachelor's degree in the same field from the prestigious University Ca' Foscari of Venice. This academic background has provided her with a thorough understanding of economic principles and marketing strategies, which she has effectively applied throughout her career.

Her experience spans several notable positions, including Retailer Engagement Executive at British American Tobacco, where she played a vital role in business development, and Press Officer at Alpha Kilo, where she honed her skills in public relations and media communications. Additionally, as the Marketing Communications & Events Coordinator at Blackfin / Titanium Eyewear, Chiara was responsible for organizing high-profile events that enhanced brand visibility and engagement.

Chiara also served as a Marketing & Communications Executive at Mattioli Jewelry, where she contributed to the luxury market with strategic marketing campaigns that amplified the brand's reach. Her role as Project & PR Coordinator at AIESEC further developed her project management capabilities and public relations skills, while her early career as a Marketing Assistant at ALI Group S.p.A. provided her foundational experience in marketing operations.

Achievements

Among her many achievements, Chiara's co-founding of Fàbera is noteworthy, as it embodies her dedication to ethical craftsmanship and sustainable fashion. This venture not only reflects her entrepreneurial skills but also her passion for creating a positive impact in the fashion industry. Chiara's knack for storytelling has proven instrumental in translating brand visions into compelling narratives that resonate with audiences, especially in a luxury market increasingly driven by consumer values.

Chiara Ferri is a marketing leader poised for continued success in the fields of luxury goods and FMCG, with a blend of experience that encompasses strategic marketing, public relations, and event management. Her skills and values position her as an invaluable asset to any organization seeking innovative marketing solutions and a dedicated team player.

Related Questions

How did Chiara Ferri develop her expertise in managing corporate websites and e-commerce platforms?
What motivated Chiara Ferri to co-found Fàbera - Gioielli Etici d'Autore?
How has Chiara Ferri's education at the University of Turin shaped her marketing strategies?
What key achievements has Chiara Ferri made in the luxury goods market?
In what ways has Chiara Ferri utilized social media to enhance brand engagement?
What challenges did Chiara Ferri face while transitioning from corporate roles to co-founding her own venture?
How does Chiara Ferri approach building strong relationships with press and vendors?
What skills has Chiara Ferri honed throughout her diverse career in marketing?
Chiara Ferri
Add to my network

Location

Florence, Tuscany, Italy