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Chris Barnett
SaaS Start-Ups | B2B Lead Gen | Sales & Marketing Program Management | Content Marketing | HubSpot Partner | HubSpot Audit | Revenue Operations | Go-To-Market Strategist | Brand Strategy | SEO | Revenue Growth Results
Professional Background
Chris Barnett is an accomplished entrepreneur and seasoned marketing strategist, bringing a wealth of experience to the forefront of the technology and software industries. As the founder of Barnett Strategies, established in 2017, Chris has dedicated his career to partnering with technical founders and lead investors in the realm of early-stage software, SaaS (Software as a Service), AI (Artificial Intelligence), and connected device companies. With a focus on delivering substantial revenue results, closing major deals, and accelerating valuation growth, Chris has leveraged his insights as a founder and entrepreneur to offer innovative solutions tailored to the unique challenges and aspirations of his clients.
Prior to launching Barnett Strategies, Chris made a significant impact in the startup ecosystem by spearheading marketing and sales initiatives at three groundbreaking startups. Under his leadership, these companies collectively generated millions of dollars in revenue and celebrated two successful exits exceeding $100 million. His strategic vision and commitment to excellence have earned him a reputation as a key player in driving business growth and success.
Education and Achievements
Chris's academic journey laid a solid foundation for his professional endeavors. He studied Economics and Finance at Columbia University, immersing himself in the intricacies of market dynamics and economic principles. Following this, he pursued an MBA with a focus on Information Systems and Marketing at Loyola University Chicago, enriching his understanding of how technology interacts with market strategies.
Throughout his career, Chris has held several prestigious positions that have contributed to his expansive expertise. He served as the Executive Vice President of Global Sales & Marketing at EyeVerify, where he played a pivotal role in expanding the company's reach and increasing its market presence. As the Executive Vice President of Global Sales & Marketing at Vlingo, Chris helped transform the company into a leader in voice recognition technology.
His tenure as Senior Vice President of Global Sales at Handmark further solidified his reputation, where he directed sales strategies that catapulted the company's growth in digital products. Chris also held various roles at Rand McNally, including Director of Sales & Marketing for Digital Products, where he creatively blended technology with traditional business models.
In addition to his substantial corporate experience, Chris has also made noteworthy contributions as a strategic advisor, lending his expertise to organizations such as Ainstein and Pivvot, Inc. His role as an advisor has allowed him to guide other ventures in navigating the complexities of the technology landscape.
Notable Clients
Over the years, Barnett Strategies has collaborated with an impressive roster of clients, showcasing Chris's capability to deliver results across diverse industries. Some of his prominent clients include:
- ClimaCell: A weather technology company that has now rebranded to Tomorrow.io, which Chris has supported in achieving remarkable growth since March 2021.
- DevStride: Specializing in project and portfolio management solutions, Chris's strategies have helped DevStride scale its operations and improve efficiency.
- GiantOtter: An innovative artificial intelligence platform that was acquired by Drift in October 2019, benefitting from Chris's invaluable insights in sales and marketing.
- Light: An automotive technology firm focused on autonomous vehicles, acquired by John Deere, where Chris's guidance has been pivotal in its growth trajectory.
- NextEra 360: A frontrunner in sustainability and energy optimization, where Chris's strategies have supported a commitment to renewable solutions.
- Pepper: A marketplace solutions provider specializing in IoT that has gained traction under Chris's mentorship.
- Pivvot: Focused on renewables and utilities, this SaaS company experienced significant growth leading to its acquisition by Terracon in May 2021 due in part to Chris's strategic planning efforts.
- RiskGenius: A notable player in the insuretech sector that was acquired by Bold Penguin in October 2020, illustrating the tangible impact of Chris's strategies.
- Threatcare: A cybersecurity firm that was acquired by ReliaQuest in October 2019, showcasing the efficacy of Chris's marketing and sales approach.
- TripleBlind: A pioneering company focused on real-time data de-identification where Chris's contributions have played a crucial role.
- Yotabites: A big data consulting firm that was acquired by ProKarma in November 2019 thanks to Chris's effective business growth strategies.
Conclusion
Chris Barnett remains a highly influential and sought-after figure in the technology and business landscape, actively continuing to mentor and guide the next generation of innovative founders and investors. His extensive experience, educational background, and proven track record of success position him as a leader who not only understands the nuances of early-stage startups but also fosters an environment where clients can thrive. With Barnett Strategies, Chris exemplifies the entrepreneurial spirit, passionately driving results and empowering others in their journey towards success.
