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Christopher Rodriguez
Marketing Operations
Chris Rodriguez is a seasoned marketing professional with over 20 years of experience in the industry.1 He currently holds the position of Sr. Marketing Operations Manager at Rippling, a role he started in early 2022.2
Professional Background
Chris has a strong background in B2B SaaS marketing, with expertise in several key areas:
- Demand generation
- Marketing operations
- B2B marketing strategy
- Content creation
- Marketing technology
Prior to joining Rippling, Chris was the CEO of iExcel, a B2B SaaS-focused demand generation and marketing operations agency based in the greater Washington, DC area.14 His experience spans working with over 30 startups across various funding stages, helping them generate brand awareness, web traffic, signups, downloads, and ultimately, customers and revenue.1
Skills and Approach
Chris describes himself as a "marketing and sales ecosystems architect" who is focused on data-driven growth.3 He emphasizes the importance of measurable performance in digital marketing, but also recognizes the value of targeted awareness campaigns.1 Some of his preferred tactics include:
- Display advertising for audience targeting
- Social messaging for high engagement rates
- SMS marketing (used cautiously due to its sensitive nature)
Current Role and Location
As of the most recent information available:
- Current Position: Sr. Marketing Operations Manager at Rippling2
- Location: Based in the Washington DC-Baltimore area4
Chris's LinkedIn username is chrisrodriguezsalesmarketing, as mentioned in the query. His professional profile showcases his expertise in marketing strategy, demand generation, and marketing operations, aligning with his current role at Rippling.5
Highlights
I’m happy to share that I’m starting a new position as Sr. Marketing Operations Manager at Rippling! This journey of a thousand miles over a decade of ups and downs, lefts, and rights has led me here and I can't be happier.
I've been running a lot of long-distance obstacle course races, ultra trail races in El Salvador, training, and eating right every day (check my Insta 😅) - tapping into my inner Goggins. A lot has changed in the past few years since COVID started, to be honest. And as I've learned to tell myself in the middle of every new exciting challenge, "This is me now!"
I'm really lucky to be part of the ever-growing Rippling team and surrounded by a team of phenomenal Marketing Operations pros.
Intellimize is looking for #engineers! To all my former engineering colleagues, I really stand by Intellimize's solution and would love to work with you! DM me please or point me in the right direction.
Back-end / Machine Learning Engineer Principal Applied Machine Learning Scientist Senior Back-end / Machine Learning Engineer Senior/Principal Frontend/Full Stack Engineer Senior / Principal Product Manager Site Reliability Engineer Sr. Product Designer Tech Lead Manager
All remote!
#engineer #machinelearning #hiring #designer
