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Christelle Dos-Santos
Social Media Manager @Publicis Groupe
Professional Background
Christelle Dos-Santos is a distinguished professional in the realm of digital communication and social media management. Currently serving as a Social Media Manager at Razorfish France, a visionary agency under the Publicis Groupe, Christelle channels her extensive expertise into crafting effective digital strategies and engaging social media content that resonates with audiences. With a fervent passion for digital marketing, her career has spanned various esteemed organizations where she mastered the art of community engagement and brand management.
Before her tenure at Razorfish, Christelle honed her skills in several impactful roles. She began her career journey as a Community Manager specializing in the automotive sector at Publicis Sapient, where she developed a keen understanding of digital consumer behaviors and the nuances of brand communication in a competitive industry. Her ability to adapt and thrive in different digital landscapes set the stage for a series of successive positions that further solidified her expertise.
As a Social Project Manager Apprentice at Hello bank! and BNP Paribas, Christelle showcased her project management capabilities while integrating her burgeoning knowledge of social media strategies into real-world applications. These foundational experiences cultivated her understanding of the banking sector's unique communication needs and consumer engagement strategies, further enhancing her versatility in digital marketing.
Christelle’s dedication to mastering the intricacies of digital communication led her to earlier roles where she engaged as a Community Manager and e-Reputation Apprentice focusing on childcare and toys at Kingcom. Her innovative approach and commitment to enhancing brand reputation have been pivotal in the organizations she has collaborated with. In addition to her community management roles, Christelle served as a Project Manager Assistant at reputable agencies, including Nineteen Groupe, Be Lemon, and MyCarzz.com, where she contributed to various projects that emphasized her skills in digital marketing, content creation, and audience engagement.
Education and Achievements
Christelle's academic foundation is robust and well-aligned with her professional aspirations. She pursued her Master's in Digital Communication Management from IIM - Institut de l'internet et du multimédia, where she focused on digital communication, marketing, and management. This program equipped her with advanced insights into the digital landscape, preparing her for a dynamic career in digital strategies and brand communication.
Furthermore, Christelle obtained her Bachelor’s degree as a Digital Communication Project Manager from ESP Ecole Supérieure de Publicité, Communication et Marketing. During this time, she absorbed essential skills in communication, marketing, and advertising, laying a solid groundwork crucial for her future roles in social media and digital project management.
Notable Achievements
Throughout her career, Christelle has made significant strides in digital marketing and social media management. Her current role at Razorfish France positions her as a key player in leveraging social media as a powerful tool for brand narratives and audience engagement. She has successfully integrated data-driven strategies that enhance content effectiveness, ensuring that her brands not only reach but engage their audiences profoundly. Her influence within Razorfish has also been marked by her collaborative efforts with cross-functional teams, driving creativity and innovation to meet diverse client needs.
Christelle's trajectory demonstrates a strong commitment to continuous learning and adaptation in the fast-evolving digital landscape. Her blend of education, skill set, and hands-on experience underscores her role as a leader in digital communication and social media management, paving the way for future contributions in this exciting field.
