Sign In

Christian Thunig

Managing Partner bei INNOFACT AG Marktforschung

Professional Background

Christian Thunig is a distinguished figure in the field of marketing and media, with a wealth of experience that spans across management, editorial, and strategic roles. He currently serves as the Managing Partner at INNOFACT AG, a leading market research and consulting firm where he leverages his extensive knowledge and expertise to guide the company towards achieving innovative and effective solutions for clients. INNOFACT AG has developed a reputation for its insights and approaches that are both forward-thinking and consumer-centric, thanks to Thunig's leadership.

Prior to his role at INNOFACT AG, Thunig made significant contributions to the world of journalism and media as the Chefredakteur (Editor-in-Chief) at absatzwirtschaft, a prominent trade publication under the Verlagsgruppe Handelsblatt - Meedia Gmbh & Co. KG. In this capacity, he was responsible for overseeing the publication's editorial strategies, leading a team of talented journalists, and ensuring that the content produced met the highest standards of quality and relevance to its audience. His insights and editorial direction played a pivotal role in shaping the discussions around marketing, advertising, and market research within the industry.

Additionally, Thunig served as a member of the editorial board and project manager for absatzwirtschaft at Verlagsgruppe Handelsblatt. His involvement in these roles highlighted his commitment to fostering a rigorous journalistic approach while simultaneously exploring new media landscapes and digital transformations within the industry.

Education and Achievements

Christian Thunig pursued his education at the esteemed Tu Dortmund University, where he honed his skills and cultivated his passion for marketing, media, and communications. His academic background laid the foundation for his successful career, giving him the analytical and strategic thinking necessary to excel in the fast-paced environments of both media and business.

Throughout his career, Thunig has been recognized for his visionary leadership and ability to adapt to the changing dynamics of the digital age. His dedication to continuous learning and innovation speaks volumes about his commitment to excellence and the importance he places on evolving with the industry.

His notable achievements include transforming the editorial direction at absatzwirtschaft, effectively engaging a new generation of readers while maintaining the publication's legacy as a trusted source for industry insights. Under his stewardship, absatzwirtschaft became a vital component in the marketing community, ensuring that professionals from various sectors had access to timely and pertinent information.

Achievements

  • Leadership at INNOFACT AG: As Managing Partner, Thunig has played a crucial role in steering the company toward innovative research solutions tailored to meet client needs.
  • Transformative Editorial Work: As Chefredakteur at absatzwirtschaft, his efforts in modernizing content strategy greatly enhanced the publication's relevance and reach, establishing it as a critical resource for marketers.
  • Strategic Role in Media Development: His insights as a member of the editorial board facilitated the exploration of progressive ideas that have shaped the future of marketing content in a rapidly changing digital landscape.

Highlights

Jul 18 · linkedin

40 Köpfe der Marktforschung gibt es in der aktuellen Ausgabe des "Jahrbuchs der Marktforschung". Ohne die fruchtbare Zusammenarbeit von betrieblichen Marktforschenden und Instituten geht nichts.

👉 Daher ist es nach einem Jahrhundert Institute (hierzu gibt es ein Special im Jahrbuch) durchaus einmal Zeit zu fragen, woher die Lust der Dienstleistenden zum Gründen kommt und was die Kundenseite an der Zusammenarbeit mit den Instituten schätzt – und beide mussten die Frage beantworten, was sie an der Marktforschung lieben.

👉 Prominente Gründerpersönlichkeiten sowie Betriebliche aus dem BVM haben sich zu Wort gemeldet. Heraus kam eine Collage, die für die gute Atmosphäre in der Branche steht.

👉 Dank an: Dr. Michael Bartl Saskia Bosse Europa Bendig Stefan Baumann Michaela Brocke Tanja Höllger Katrin Brüggemann-Helmold Dirk Helmold Kai Bruns Andera Gadeib Stephan Grünewald Olaf Hofmann Herbert Höckel Ines Imdahl Jens Lönneker Kerstin Klaer Oliver Tabino Catrin Klein Katharina Just Michael Sauer Holger  Liljeberg Frank Lüttschwager Dirk Martens Sandra Meiers Karsten Polthier Joachim Rittchen Stefan Ruthenberg Carmen Schenkel Markus Küppers Oliver Spitzer @Karin Schmitt-Hagstotz Werner Hagstotz Susanne Schöttmer Hans Schöttmer Michael Schiessl Sven Slodowy Beate Waibel-Flanz Matthias Wenzel Peter Wiegelmann Dirk Ziems

#BVM #JahrbuchderMarktforschung #KöpfederMarktforschung

Related Questions

What strategic initiatives did Christian Thunig implement at INNOFACT AG to drive innovation?
How did Christian Thunig's time at Tu Dortmund University influence his career trajectory?
What were some significant achievements during Christian Thunig's tenure as Chefredakteur at absatzwirtschaft?
In what ways has Christian Thunig contributed to the evolution of marketing communications in the digital age?
How did his leadership at absatzwirtschaft impact the publication's audience engagement strategies?
Christian Thunig
Add to my network

Location

Düsseldorf, North Rhine-Westphalia, Germany