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Christina Freese

Head of Global Strategic Sourcing

Professional Background

Christina Freese is a distinguished professional in global sourcing and marketing strategy, with extensive experience in multiple industries including Labor, Information Technology (IT), Business Process Outsourcing (BPO), Human Resources (HR), Real Estate, Marketing Promotion, Sales, and Digital Media (with a strong emphasis on programmatic advertising). With a proven track record of supporting and driving successful business outcomes, Christina has worked with top global brands, applying her skills in strategic sourcing and marketing to foster growth and innovation.

Currently, Christina serves as the Head of Strategic Sourcing at Alta Resources, where she has cultivated a reputation for developing comprehensive strategies that enhance operational efficiency and elevate brand positioning. Her expertise allows her to identify opportunities for cost reduction while ensuring the quality of services and products that align with the organization’s vision.

Before her role at Alta Resources, Christina held the position of Assistant Vice President of Sourcing at Fifth Third Bank, where she showcased her ability to manage complex sourcing initiatives and drive strategic procurement processes that contributed to the bank's overall goals. Christina's experience extends to many roles within Procter & Gamble, one of the world's leading consumer goods companies, where she significantly impacted purchasing and supply chain management across various categories.

Education and Achievements

Christina Freese earned her Bachelor of Business Administration (BBA) in Marketing from Mount St. Joseph University. Her educational foundation has played a crucial role in shaping her career, equipping her with the theoretical insights and practical skills necessary for success in high-stakes environments. She continuously leverages her marketing knowledge to formulate strategies that resonate with target demographics while ensuring alignment with business objectives.

During her tenure at Procter & Gamble, Christina climbed the ranks from her initial role in HR Recruiting to become a Senior Purchasing Manager in different capacities. She adeptly handled responsibilities that included:

  • Senior Purchasing Manager for Digital Media, focusing on maximizing the effectiveness of digital strategies in media campaigns.
  • Senior Purchasing Manager for Sales Services, where she worked on aligning resources with sales targets to optimize performance.
  • Roles in Purchasing for Contracted Labor, Premium and Event, and Marketing for the Oral Care Category. Her dynamic career trajectory at Procter & Gamble is a testament to her versatility, dedication, and commitment to excellence in every role.

Achievements

Throughout her impressive career, Christina has made notable contributions that have positively impacted the organizations she has been a part of.

  1. Strategic Cost Savings: At Procter & Gamble, she led initiatives that resulted in substantial cost savings while maintaining high-quality standards. This dual focus on efficiency and quality has been a hallmark of her career.
  2. Innovative Marketing Strategies: Christina’s strong background in marketing particularly shines through her work in creating impactful marketing strategies for top brands, contributing to their global visibility and brand loyalty among consumers.
  3. Effective Team Leadership: Known for her leadership skills, Christina has mentored and developed teams, fostering a culture of collaboration and innovation that encourages comprehensive problem-solving and creativity.
  4. Global Perspective: With her experience in global sourcing and marketing, Christina brings a unique perspective to the table, understanding diverse markets and consumer behaviors across various regions, which is key to developing successful international strategies.
  5. Awards and Recognition: Throughout her career, Christina's performance has garnered recognition within her organizations. Although specific awards are not mentioned, her progressive roles and increasing responsibilities reflect acknowledgment of her capabilities by her peers and supervisors.

Overall, Christina Freese exemplifies the fusion of strategic thinking and practical application in the realms of marketing and global sourcing. Her robust background, commitment to excellence, and ability to navigate complex environments make her a valuable asset to any organization she becomes a part of. As she continues to influence and innovate within the industry, her journey serves as an inspiration to aspiring professionals in the field of business administration and marketing.

Related Questions

How did Christina Freese develop her expertise in global sourcing across multiple industries?
What inspired Christina Freese to pursue a career in marketing and strategic sourcing?
How has Christina Freese leveraged her education from Mount St. Joseph University in her career?
What are the key factors that have contributed to Christina Freese's success in strategic sourcing at Alta Resources?
In what ways did Christina Freese impact Procter & Gamble during her tenure with the company?
Christina Freese
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Location

Fort Myers, Florida