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Christopher Vollmer
Senior Advisor and Managing Director in Strategy Consulting and Private Equity
Christopher Vollmer is the Managing Director at MediaLink, a prominent consulting firm focused on the marketing and media ecosystem. He has held this position since January 2019, where he serves as a senior advisor to executive leadership on strategies for growth and transformation across various sectors, including media, entertainment, consumer technology, and private equity.12
Professional Background
Before joining MediaLink, Vollmer was a Partner and Global Entertainment and Media Advisory Leader at Booz & Co., which later became Strategy& under PwC. His tenure there lasted over 23 years, during which he specialized in strategy development and business transformation for clients in media and technology.13 He was recognized as one of the top 10 global digital marketing influencers by Forbes Insights in 2013, highlighting his significant impact in the field.1
Education
Vollmer holds a BA in English from the University of California at Berkeley, an MBA in Marketing from the Wharton School of Business at the University of Pennsylvania, and a MA in International Studies from the same institution.1
Notable Achievements
- Author of the best-selling book Always On: Advertising, Marketing and Media in an Era of Consumer Control (2008).
- Elected to Partner at Booz Allen Hamilton in 2005 and continued to lead various initiatives until his transition to MediaLink.1
Vollmer's expertise extends to advising on corporate strategy, acquisition strategy, and marketing transformation, making him a key figure in shaping strategies for major companies within the media landscape.
Highlights
Private equity firms and strategics are leaning into platform-type investments that position themselves for growth in an advertising landscape where brands are increasing spend on digital-first creators, retail media, and culture-shaping marketing services. These market dynamics make this a very exciting time at MediaLink.
MediaLink has rapidly expanded its private equity and deals practice. We have quickly become the go to advisor for media and technology focused private equity firms and strategic acquirers.
Through UTA’s AGM Securities unit, we are now also delivering buy- and sell-side investment banking services alongside MediaLink's strategy consulting services. This combination creates a powerful and highly differentiated advisory platform for clients. Some of the key industry themes and deal types that we have recently supported: ✅ Transformation of Global Agency Networks: Defining the talent, technology, and operating playbook to deliver increased value for CMOs and shareholders ✅ Explosion of Creator Marketing: Industry-shaping acquisition of an independent creator marketing platform ✅ Convergence of PR, Social and Integrated Marketing: High-growth agency services at the center of entertainment, launch culture, and celebrity ✅ Growth of Retail Media: In-store digital platforms engaging audiences with dynamic messaging at key moments in the path to purchase United Talent Agency Andrew White Alex Goldberger Reed Edmiston Himanshu Agrawal Mark Wagman #privateequity
Very excited to share I have been elected to the partnership of UTA. This is a truly exceptional group of executive leaders who are advising clients on how to shape culture and grow businesses, and I am honored to be one of them. I am very grateful to my clients, colleagues (present and past), mentors, friends, and family who have all contributed to making this achievement possible. The best is yet to come!
