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Claire Florence
Founder of Try-be.live, Inc.
Professional Background
Claire Florence is an accomplished brand strategist and consultant with a passion for empowering individuals, particularly women, to build their personal brands. With a diverse career spanning various roles in creative design, fashion writing, and brand development, Claire's expertise lies in helping brands discover their authentic voice and connect meaningfully with their audience.
Throughout her career, she has held influential positions, including Founder of Try-be.live, Inc., a platform dedicated to fostering positive personal brand development. Her role as Creative Director at ClaireFlorence.com allowed her to blend her insights on personal branding with her stylistic vision, creating a unique space for women looking to empower themselves through fashion and self-expression.
Earlier in her career, Claire was a Fashion Writer at The Tobe Report, where she showcased her keen understanding of industry trends and consumer desires. This experience equipped her with skills that would later be invaluable in her various entrepreneurial endeavors, including her position as Founder at Claire Blaydon nolita, a boutique known for its distinct fashion offerings. Additionally, Claire served as Head of Apparel at the renowned fashion brand Steve Madden, where she contributed to the brand's growth and expansion in the competitive apparel market.
As the Founder and designer of Planet Claire, Claire exhibited her strong design abilities and entrepreneurial spirit, establishing a brand that resonated with consumers seeking unique, stylish pieces. With each of her ventures, she has consistently prioritized authenticity, ensuring that the brands she develops are deeply rooted in their values and resonate with their target audiences.
Education and Achievements
Claire Florence holds a Bachelor of Fine Arts (BFA) degree in Literature and Painting from the prestigious Bennington College. Her academic background in the arts not only showcases her commitment to creative exploration but also provides her with a unique perspective on storytelling and visual communication, which she seamlessly integrates into her branding projects.
Her work has not only influenced brands but also inspired many aspiring brand builders and entrepreneurs to stay true to their essence while navigating the complexities of personal branding. Through her workshops and consulting services, Claire imparts the valuable lessons she has learned throughout her career, advocating for authenticity and empowerment.
Achievements
- Founder of Try-be.live, Inc—an innovative platform committed to personal brand empowerment.
- Creative Director at ClaireFlorence.com, where Claire combined her branding acumen with her artistic vision.
- Fashion Writer at The Tobe Report, shedding light on fashion trends and insights.
- Former Founder of Claire Blaydon nolita, a charming boutique that celebrates unique fashion.
- Head of Apparel at the prominent fashion label Steve Madden, significantly contributing to their branding efforts.
- Owner and designer of Planet Claire, a brand that embodies her design philosophy and style.
