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Clara Wiegel

Director of Strategic Marketing & Insights bei MCH Group

Clara Wiegel is a highly experienced professional with a diverse educational background and an impressive track record in marketing, communications, and brand management. She holds a master's degree in Management from ESCP Europe and a double degree in International Management from Hochschule für Wirtschaft und Recht Berlin. Clara also studied Industrial Organizational Behaviour and Financial Accounting at the Copenhagen Business School.

Throughout her career, Clara has held various key positions in renowned organizations. She currently serves as the Director of Strategic Marketing & Insights at MCH Group, where she plays a pivotal role in shaping marketing strategies. Previously, she held the position of Marketing & Communications Director within the Watch & Jewellery Division at MCH Group, showcasing her expertise in luxury goods marketing.

Prior to her tenure at MCH Group, Clara gained valuable experience in digital marketing and branding. She was the Head of Digital Marketing at Bucherer AG and held senior roles at SWAROVSKI, Louis Vuitton, and other prestigious brands. Her roles ranged from Media & Digital Marketing Manager to Marketing Coordinator and Product Management Trainee, demonstrating her versatility and ability to excel in diverse functions.

Clara Wiegel's extensive professional journey also includes internships at industry leaders like L'Oréal and The Estée Lauder Companies Inc. She has honed her skills in marketing, e-commerce, branding, and communications across various sectors, from luxury retail to beauty and fashion.

Clara Wiegel
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Location

Basel, Basel, Switzerland