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Claudia Haimovici

Marketing + Brand at Snackpass

Claudia Haimovici was previously the Growth Marketing Manager at Snackpass, a social commerce platform for restaurant takeout and pickup.12 She focused on brand-related work, including executing marketing campaigns, overseeing social media, and running the campus team program.1 Claudia joined Snackpass around 2019 when the company was in its early stages, and during her time there, the company tripled in size.1

As of June 5, 2024, Claudia has started a new position as Strategy at SoulCycle Inc.4 Prior to this, she was a student at The Wharton School.3

During her time at Snackpass, Claudia was involved in:

  1. Implementing grassroots marketing strategies for campus launches
  2. Recruiting student ambassadors to promote the app
  3. Coordinating promotional events, such as handing out free food at college campuses
  4. Improving user experience and expanding the app's social features1

Claudia has a background in food culture and was known for her enthusiasm for the restaurant industry. She played a key role in Snackpass's growth, helping the company reach over 200,000 users across multiple college campuses.1

Highlights

Dec 13 · snackpass.co
The Marketing & POS Platform - Snackpass
Nov 22 · research.contrary.com
Report: Snackpass Business Breakdown & Founding Story
Apr 9 · forbes.com
Snackpass - Forbes
Mar 31 · carbonategroup.com
What Makes Gen Z Tick - CARBONATE
Feb 20 · The Daily Collegian Online
How the food app Snackpass is offering local discounts in partnership with THON - The Daily Collegian Online
Oct 13 · hercampus.com
How One App Is Changing the College Food Culture Game
How One App Is Changing the College Food Culture Game
Sep 15 · QSR magazine
How Restaurants Can Win Over Gen Z During and After the Pandemic - QSR magazine

Related Questions

What are some of the most successful marketing campaigns Claudia has led at Snackpass?
How does Claudia's background in food culture influence her marketing strategies?
What challenges has Claudia faced in her role at Snackpass, and how has she overcome them?
How does Snackpass's social aspect enhance user engagement, according to Claudia?
What future expansions or updates is Claudia most excited about for Snackpass?
Claudia Haimovici
Claudia Haimovici, photo 1
Claudia Haimovici, photo 2
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Location

New York, New York, United States