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Corey McCarthy

CMO at UniFocus

Corey McCarthy is a media enthusiast with a strong background in demand generation and brand experience, focused on driving revenue in the marketing world.

Having ventured into various aspects of marketing like SEM, SEO, and social media early on, Corey has honed his skills in understanding their integration within the b2b marketing ecosystem.

With a career spanning multiple brands and collaborations with numerous companies, Corey emphasizes the importance of audience segmentation to create authentic experiences that foster brand loyalty.

Transitioning from Chicago to San Francisco, Corey delved into the tech industry and in 2020, shifted focus to virtual event platforms, leading to an acquisition by Cisco to revolutionize hybrid events.

Passionate about discussing go-to-market strategies, Corey's educational background includes a Bachelor of Business Administration in Marketing and a Master of Business Administration.

Currently serving as the CMO at UniFocus, Corey's career showcases a blend of marketing expertise and a knack for innovation in the evolving marketing landscape.

Corey McCarthy
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Location

San Francisco, California, United States