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Craig Briscoe
Fueled by Data / Driven by Design
Professional Background
Craig Briscoe is a seasoned professional with extensive experience navigating the intricate landscape of politics and community relations in Georgia. With a robust portfolio that highlights his ability to manage complex issues and build constructive alliances, Craig has demonstrated exceptional skill in data analysis, business development, and external affairs. His career is marked by a series of impactful roles, each of which has strengthened his capacity to address the pressing needs of constituents while facilitating effective governance.
In his role as Principal Consultant at Orbit Group, Craig has leveraged his extensive background to guide clients in various sectors through challenging political environments. His former position as Partner at Engaged Futures Group saw him contribute significantly to initiatives that required nuanced understanding of community dynamics and legislative processes. Additionally, Craig served as the Digital Director for Detailed Capital and has been instrumental in data-driven decision-making that aligns with his specialty in digital engagement.
Education and Achievements
Craig Briscoe’s educational journey laid the foundation for his professional achievements. He holds a Bachelor of Arts in Political Science from Florida Gulf Coast University, where he cultivated an in-depth understanding of political frameworks and community engagement. His earlier studies at Edison Community College, where he earned an Associate of Arts in Liberal Arts, further developed his critical thinking and analytical skills.
Throughout his career, Craig has achieved numerous milestones that showcase his dedication to public service and community advocacy. Notably, he expanded Fulton County precincts by negotiating Right of Use agreements with a variety of private sector community partners. This initiative was pivotal during the highly consequential 2020 elections, successfully sourcing 31 out of 90 precincts across renowned venues such as the Fox Theater and Buckhead Theater.
Craig has showcased his versatility through remarkable data achievements as well. He played a critical role in defeating proposed legislation by employing innovative marketing strategies that increased constituent engagement for a healthcare client. His ability to coordinate and analyze decentralized data has allowed him to present actionable findings to leadership, addressing both short-term and long-term operational needs. Furthermore, through his effective communication skills, Craig was able to secure $250K in financial commitments aimed at advancing educational initiatives within the Georgia Legislative session.
Notable Highlights
- Expanded Fulton County precincts through innovative partnerships, facilitating a smooth electoral process during the 2020 elections.
- Recruited over 30 frontline first responders within a remarkable timeframe, demonstrating his swift operational capabilities.
- Created interactive websites and executed strategic marketing campaigns, effectively engaging constituents and influencing legislative outcomes in favor of healthcare initiatives.
- Tasked with the analysis of essential data sources using platforms such as Google Analytics, Mail Chimp, and FormStack to deliver key performance reports and enhance user experience across various projects.
- Established media budgets and plans informed by demographic research, underscoring his commitment to data-driven decision-making in public communications.
Skills and Core Competencies
Craig Briscoe's skills and core competencies reflect his multi-faceted approach to both political strategy and community engagement. His analytical skills are complemented by his proficiency as a full front-end developer, which allows him to create compelling digital platforms that resonate with diverse audiences. He possesses a strong command over public speaking, ensuring that his messages are effectively communicated to various stakeholders.
Craig’s expertise in demographic mapping, event organization, and opposition research empowers him to craft tailored strategies that address both community needs and stakeholder interests. His experience in coalition building has proven instrumental in securing unanimous legislation in the Georgia Legislative sessions, showcasing his ability to unite various parties towards common goals.
In summary, Craig Briscoe stands out as a versatile and accomplished professional whose career is filled with significant achievements in politics and community relations. With a profound understanding of the political landscape in Georgia, he continues to leverage his expertise in data analysis and strategic development to foster positive change and effective governance.
