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Craighton Berman

Craighton Berman is a Chicago-based designer, illustrator, and creative strategist focused on shaping the future.1 He is the founder of Manual, a home goods brand that creates products for slow living.1 Berman's work spans multiple disciplines:

  1. Design Consulting: He works with clients to define new ideas, distill complex information, facilitate strategic conversations, and tell visual stories.1

  2. Industrial Design: Through Manual, Berman has independently launched over two dozen products, run more than 15 crowdfunding campaigns, and sold products through major retailers like Crate & Barrel and CB2.1

  3. Illustration: Berman has a distinct illustration style used in his visual storytelling work.1

  4. Education: He has led courses on design entrepreneurship at UIC and design sketching at various institutions.1

Berman's notable achievements include:

  • Having design work in the permanent collection of the Art Institute of Chicago1
  • Being the first designer to use Kickstarter to launch a product1
  • Creating Manual's Coffeemaker Nº1, which raised over $100,000 on Kickstarter in 20142

His client list includes prominent companies such as Microsoft, Patagonia, Google, and Airbnb.1 Berman continues to innovate in the "slow living" product space, with Manual serving as an ongoing project exploring this concept.2

Related Questions

What inspired Craighton Berman to start Manual?
How did Craighton Berman's background in industrial design influence his approach to creating Manual products?
What are some of the most successful products Craighton Berman has designed for Manual?
How does Craighton Berman's philosophy of "slow living" manifest in his product designs?
What challenges did Craighton Berman face when launching the Coffeemaker Nº1 on Kickstarter?
Craighton Berman
Craighton Berman, photo 1
Craighton Berman, photo 2
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Location

Chicago, Illinois