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Michael Roush
Financial Advisor Growth Coach 🏆 Learning & Development Expert, Top-Performing External Wholesaler, 18+ Years of Financial Services & Sales Training Experience
Michael Roush is a National Advisor Coach at Equitable with a strong background in financial services and education.15 He has over 18 years of experience in Learning & Development, specifically in the financial sector.1
Education and Certifications
Michael holds a Master's degree in Human Behavior.23 He has also completed studies at Teachers College, Columbia University.14 His professional certifications include:
Professional Experience
Prior to his role at Equitable, Michael worked at the National Disability Institute, where he served as the Director of the Center for Disability-Inclusive Community Development (CDICD).6 His expertise extends to financial counseling and education, particularly in relation to individuals with disabilities.
Skills and Expertise
Michael is known for his energetic approach to Learning & Development.1 His areas of expertise include:
- Financial advising
- Disability-inclusive community development
- Work incentives counseling
- Financial education and counseling
Professional Involvement
Michael is actively involved in professional organizations related to financial counseling. He has been elected to leadership positions within the Association for Financial Counseling and Planning Education (AFCPE)7, demonstrating his commitment to advancing the field of financial counseling and education.
In his current role as National Advisor Coach at Equitable, Michael likely leverages his extensive experience in financial counseling and education to support and guide other financial advisors within the organization.8
Highlights
Many advisors spend years perfecting their systems and services... ...only to realize they haven't really built up a tribe of "raving fans" But it doesn't have to be this way. You can craft a client experience that ensures extreme loyalty and advocacy, leading to more referrals and deeper relationships.
Here's an easy blueprint for creating a tribe of raving fans:
🔹 Begin with a focused niche or group of clients (approx 10 targeted households) 🔹 Gather specific & actionable feedback from them (what they love, what they desire, etc..) 🔹 Develop a unique service model that gives them EXACTLY what they want most With this simple strategy, you can hone your unique value proposition and design a practice that attracts/retains highly loyal A+ clients (who will AUTOMATICALLY refer like-minded prospects to you)
No more relying on hope for new introductions. No more surface level transactional client relationships. ✅ Only a deeply value-added client experience based on world class service that will ignite loyalty and referrals. So, are you ready to transform your best clients into raving fans? --- Please consider 🔁 reposting or sharing if you found this useful and follow me Michael Roush for more advisor growth content. #FinancialAdvisors #RelationshipBuilding #GrowthMindset
I know financial advisors who are “flourishing by farming” with nothing more than: 🔹Real Connections: Instead of transactional prospecting, they sow seeds of deep rapport, being vulnerable and engaging clients with genuine interest and long-term intentions
🔹Niche Knowledge: Not just scattering generalized information, but planting ultra-relevant wisdom that grows from a true understanding of their specific target markets, positioning themselves as sought-after experts
🔹Patient Harvesting: Recognizing that growing a crop that yields exponential results takes time, they water the seeds of their most valuable relationships with consistent value-added communication and thoughtful personalized follow-ups
That's it.
Do yourself a favor and adopt a farmer’s long-term mentality, no need to overcomplicate it.
--- Please consider 🔁 reposting or sharing if you found this useful and follow me Michael Roush, Advisor Coach for more advisor growth content.
#financialadvisors #growthmindset
