Suggestions
Cris Maicd
Non Executive Director - Chief Executive Officer - Strategy - Governance - Management - Allied Health
Professional Background
Cris Massis is a highly accomplished and market-driven Company Director and CEO with extensive experience across various sectors involving membership, marketing, business development, and reputation and brand management. His diverse career spans numerous roles in leadership and management, where he systematically utilizes his core competencies to propel organizations towards greater heights. His strong understanding of governance, strategy, and business planning has enabled him to navigate the intricacies of complex market environments, positioning him as a valuable asset in the industries in which he operates.
Throughout his career, Cris has demonstrated exceptional proficiency in marketing communications, media relations, and public relations. His ability to foster business development and manage relationships both locally and internationally underscores his strategic approach to expanding organizational reach and influence. Furthermore, Cris has cultivated strong government relations and advocacy capabilities, effectively bridging the gap between policy-making and organizational objectives, particularly within the healthcare and allied health sectors.
In addition to his leadership prowess, Cris possesses a profound expertise in performance and people management, ensuring that teams are motivated, engaged, and aligned with organizational goals. His analytical mindset aids him in budgeting, reporting, and financial management, essential skills for navigating today’s financially intricate landscape. One of Cris’s standout areas is digital health, where he understands the commercial opportunities presented, especially within the dynamic Asia Pacific region. This unique combination of skills positions him as a thought leader in leveraging technology to enhance health outcomes and organizational performance.
Education and Achievements
Cris Massis’s academic background is as impressive as his professional journey. He has pursued his education at some of the world's leading institutions, equipping him with the knowledge and tools necessary for strategic decision-making in a global marketplace.
- Saïd Business School, University of Oxford: Cris studied 'Delivering Value Through Digital,' focusing on how digital transformation can drive organizational success and enrich customer experience.
- Stanford University Graduate School of Business: He completed the Executive Program in International Management (Asia), where he gained insights into global business practices and cross-cultural management.
- RMIT University: Cris earned his Master of Business Administration (MBA), further cementing his leadership and management expertise.
- Victoria University: A Graduate Diploma in Sports Business and a Bachelor Degree in Applied Science mark the beginning of his educational journey and his early commitment to health and sports sectors.
Notable Achievements
Cris Massis’s career reflects a sustained commitment to excellence and a passion for driving transformative results. Some of his notable achievements include:
- Serving on the Doctor of Physiotherapy Advisory Committee at the University of Melbourne where he provides direction on educational and professional standards in physiotherapy.
- His former role as a Project Consultant at InterHealthcare allowed him to implement strategic initiatives that enhanced organizational performance in the healthcare domain.
- As Chairman and later as CEO at Advent Health Group, he successfully steered the organization through substantial growth phases, leading to improved health services outcomes.
- His tenure as CEO of the Australian Physiotherapy Association reaffirmed his leadership credentials as he championed the physiotherapy sector's interests.
- His strategic roles in the Allied Health Professions Australia, as both Chair and Deputy Chair, were pivotal in advocating for allied health professionals at a national level.
- Cris’s insight and expertise have been recognized nationwide, and through various board member roles, including his time as a Non-Executive Director at Osteopathy Australia and Early Childhood Intervention Australia, he has been instrumental in shaping health policy and advancing the profession.
Cris’s career is not just about leadership but also about making a meaningful impact in the sectors where he has served. His unwavering dedication to advocating for health professionals, combined with his understanding of the broader market dynamics, ensures he is well-positioned for future endeavors. With a keen interest in digital health and a forward-thinking approach, Cris Massis is a name synonymous with vision and progressive change in the health and business development arenas.
