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Cristina Magrini
Digital Business at True Change - Platinum Partner Siemens and leader in Low Code Mendix developments - Siemens
Professional Background
Cristina Magrini is a highly skilled professional in digital transformation and technology consulting, dedicated to helping businesses accelerate their automation and digitalization journeys. As an Account Executive at TrueChange, Cristina leverages her extensive experience in developing innovative solutions that meet the unique demands of various industries. TrueChange, a Platinum Partner of Siemens, specializes in the Mendix Low Code platform, ensuring that clients receive top-notch support and expertise. Through her role, Cristina effectively showcases the powerful projects and impressive results that clients experience with TrueChange's services.
Prior to her current role, Cristina held several key positions that honed her expertise in sales operations and business management. As the General Manager of Sales Operations at DNK INFOTELECOM, she gained valuable insights into the sales process while leading a dynamic team. Her tenure at Qualitor Software as both a Senior Business Manager and Business Manager further solidified her capabilities in driving business growth and maintaining client relationships. Cristina's early career also saw her at IT2B Technology, Pulsar Tecnologia, WPD, and Next Sistemas, where she was instrumental in business development and consultancy, crafting solutions that propelled organizations forward.
Education and Achievements
Cristina's academic background is as impressive as her professional journey. She earned her Bachelor's degree in Business Administration from the esteemed POLITÉCNICA DE JUNDIAI. Pursuing further excellence, she completed her Master of Business Administration (MBA) in Digital Business at FIAP. Her commitment to continuous learning led her to acquire additional specialized education, including a Postgraduate degree in Process Management and another in Business Management, Innovation, and Entrepreneurship at Centro Universitário Salesiano de São Paulo.
Cristina has a robust portfolio of certifications that bolster her credibility in the field. She holds qualifications in various methodologies and technologies, including SCRUM from TIExames, ITIL certifications, and training in tools such as ChatBot from Intelichat and Wit.ai for AI integration. This well-rounded educational foundation allows her to integrate innovative strategies seamlessly into her consulting work, ensuring a forward-thinking approach tailored to her clients' evolving needs.
Achievements
Throughout her career, Cristina has demonstrated a knack for leading teams toward success and developing strategies that yield measurable results. One of her notable achievements includes her involvement with the Mendix Low Code platform, known for its ability to enhance efficiency and speed up the development process. Cristina has successfully assisted numerous businesses in adopting this technology, guiding them on their journey to digital transformation.
Cristina is recognized for her specialized sales techniques, particularly the Challenger Sale model promoted by Siemens. This methodology has empowered her to redefine client engagement and foster deeper relationships, leading to higher conversion rates and customer satisfaction. She is also an advocate for customer-centric selling, which has been instrumental in aligning client needs with technological solutions.
Whether it's implementing ITIL and COBIT governance frameworks or managing service delivery through Kaseya, Cristina is equipped with the knowledge and experience to drive performance improvements and optimize operational efficiency. Her expertise has been pivotal in client success stories where businesses have realized significant operational boosts and enhanced performance metrics, instilling a culture of innovation and adaptability.
Cristina's professional journey exemplifies a passion for technology and a commitment to empowering businesses through advanced solutions. For organizations seeking to navigate the complexities of digital transformation, Cristina Magrini stands out as a trusted partner, ready to lead them toward success with innovative and agile methodologies.
