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Cyma Z. Saeed

Vice President & Digital Marketing Leader at iQuanti, Inc

Cyma Z. Saeed is a highly experienced digital marketing leader with over 20 years of expertise in enterprise digital acquisition and brand creative leadership.

With a background spanning multinational agencies and the financial industry, she excels in leading digital channel strategies including content marketing, site-experience, search, and conversion optimization.

Cyma is known for managing large teams that consistently achieve revenue and business goals through data-led demand generation and customer-centric channel strategies.

She collaborates cross-functionally to design and optimize digital ecosystems, focusing on delivering relevant and continuously optimized experiences for customers at various touchpoints.

Building strong client relationships is a key priority for Cyma, as she believes in demonstrating true partnership and solving clients' challenging problems.

Her specializations encompass strategic planning, creative strategy, account and project management, search marketing (SEO, SEM), content marketing, site experience, conversion optimization, display, social, native advertising, performance monitoring, site migration, redesign, CMS upgrades, and more.

Cyma's educational background includes certifications in internet marketing and web development, as well as a BA in Economics, English Literature, and Psychology.

She has held various leadership positions at reputable organizations including iQuanti, Inc., Discover Financial Services, Allstate, Harp Advertising + Interactive, among others.

Formerly serving in roles such as Vice President, Portfolio head, Digital Marketing Manager, SEO Specialist, and Creative Director, Cyma Z. Saeed has a diverse and extensive professional history in the digital marketing industry.

Cyma Z. Saeed
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Location

Greater Chicago Area