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Dan Greenberg

Data professional with multiple certifications and honors

Dan Greenberg, Enterprise Account Executive at Point B

Dan Greenberg is currently an Enterprise Account Executive at Point B, a management consulting firm, where he has worked since April 2017.1 In this role, he manages his own book of business and consistently exceeds quarterly revenue goals.1

Prior to Point B, Greenberg worked at Twitter as a Lead Account Executive from October 2012 to October 2016.1 He managed the largest book of business on Twitter's Financial Services vertical, driving over $10M in revenue in 2015 and 2016.1 Greenberg also developed and implemented a comprehensive training program for new hires in the department.1

Before Twitter, Greenberg was a Sr. Account Executive and Recruiting Manager at Trandon Associates, a staffing firm, from October 2009 to September 2012.1 In this role, he secured new business accounts, closed deals over $1M in fees, and managed a pipeline of around 40 deals across multiple industries.1

Greenberg has also earned several LinkedIn certifications related to sales, marketing, and data analytics.1 His LinkedIn profile URL is https://www.linkedin.com/in/dangreenberg4.

Highlights

Aug 27 · linkedin

✅Great sellers don't hide from potential problems. Overt and direct confrontation of problems is respected by buyers, and conveys a sense of confidence that makes the deals that can happen more likely, and the deals that can’t happen more noticeable.✅

  1. Asking clients about potential roadblocks can illuminate a path to overcoming them as well as enlist the support of your buyer in confronting them.🚫

  2. Asking your clients about their value tradeoff and if the deal is really worth it for them can help you understand where to focus your energy and enhance the client's emotional buy-in and attachment to the deal once they articulate the value.⚖

✅It may seem that these types of questions would put negative thoughts in the buyer's mind, but they are important because the answers tell you how to proceed. Plus, once the buyer verbalizes potential impediments, it makes them more likely to want to work with you to overcome them.✅

Click below for more.

Aug 21 · linkedin

Buyers want to feel comfortable, and for them, that means being the judge of your presentation, and treating you like all other vendors.

Most buyers will exert pressure that pushed sales engagements into an arrangement that suits their desire for comfort, but this dynamic is not good for the prospects of a long term deal that is maximally beneficial for both parties, and it is certainly not good for sellers.

Read below for some thoughts on the dynamics of sales engagements and the differences between conversations and presentations.

Related Questions

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Dan Greenberg
Dan Greenberg, photo 1
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Location

San Francisco Bay Area