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Dan McCormick

Building the first modern creatine brand

Dan McCormick is the co-founder and CEO of Create Wellness, a company that has quickly gained recognition in the health and wellness industry by innovating creatine-based products. Under his leadership, Create Wellness has grown rapidly, achieving over $20 million in revenue within two years of its founding in 2022. The company is known for pioneering creatine gummies and rebranding creatine as a safe, everyday supplement for a broader audience. Create Wellness has raised $7.3 million in funding, including a $5 million Series A round led by Unilever Ventures, to support product development and retail expansion.125

Dan McCormick has a background in finance and operations for modern retail brands like Parade and Away, and he also co-authors Not Boring, a popular newsletter with over 200,000 subscribers. He has been instrumental in positioning Create Wellness as a leader in the direct-to-consumer (DTC) supplement market while addressing misconceptions about creatine through education and innovative marketing strategies.345

Highlights

Feb 1 · trycreate.co
Create Wellness: The Modern Creatine Brand
Jan 6 · trycreate.co
Create Wellness
Dec 24 · youtube.com
Scaling to $20M+ in 2 Years With a Team of Six: Dan McCormick of ...
Scaling to $20M+ in 2 Years With a Team of Six: Dan McCormick of ...
Dec 24 · 9operators.com
E039: Scaling to $20M+ in 2 Years With a Team of Six
Oct 10 · youtube.com
How Create's Dan McCormick is Rebranding Creatine - YouTube
How Create's Dan McCormick is Rebranding Creatine - YouTube
Oct 1 · karagoldin.com
Dan McCormick: Founder & CEO of Create - The Kara Goldin Show
Dan McCormick: Founder & CEO of Create - The Kara Goldin Show
Sep 4 · businesswire.com
Create Wellness, Inc. Raises $5 Million in Series A Funding to ...
Jul 8 · bbb.org
Create Wellness Inc. | BBB Business Profile | Better Business Bureau
Jun 16 · Chicago Tribune
Marianne McCormick Obituary - Chicago, IL - Chicago Tribune
Marianne McCormick Obituary - Chicago, IL - Chicago Tribune
Jan 11 · podcasts.apple.com
Dan McCormick: Building a Million Dollar per Month Creatine Brand
Jul 26 · PR Newswire
Constructor Unveils AI-Based 'Attribute Enrichment' to Optimize ... - PR Newswire
Constructor Unveils AI-Based 'Attribute Enrichment' to Optimize ... - PR Newswire
Oct 26 · cogsy.com
Create Wellness' Dan McCormick Talks Successful DTC Launches

Related Questions

What inspired Dan McCormick to start Create Wellness?
How did Dan McCormick overcome the early challenges of Create Wellness?
What strategies did Dan McCormick use to grow Create Wellness to $20M in just two years?
How does Dan McCormick's background in Harvard Business School influence his leadership style at Create Wellness?
What are some key lessons Dan McCormick has learned about building a DTC brand?
Dan McCormick
Dan McCormick, photo 1
Dan McCormick, photo 2
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Location

New York, New York, United States