Suggestions
Dan Moriarty
CMO - Chicago Fire FC
Dan Moriarty is the Chief Marketing Officer at Chicago Fire FC, a position he assumed in January 2024. He is a seasoned marketing executive with a strong background in sports marketing, having previously served as Vice President of Marketing for the Chicago Bulls and as a Digital Consultant for the Chicago White Sox. Moriarty has also worked in the hospitality industry, notably as Director of Digital Strategy at Hyatt Hotels, where he led global social efforts and managed digital teams.
Key Responsibilities at Chicago Fire FC:
- Marketing Strategy: Moriarty is responsible for developing and implementing branding, advertising, media, and promotional activities to boost ticket sales and corporate partnerships.
- Brand Development: He oversees marketing strategies for the Chicago Fire Foundation, Fire Pitch, youth soccer programs, and other club initiatives.
- League Liaison: Moriarty serves as the primary liaison to Major League Soccer's marketing department and Soccer United Marketing, ensuring the club's alignment with league initiatives.
Professional Background:
- Chicago Bulls: Led a newly formed team integrating brand, marketing, digital product, performance marketing, and basketball programming. He also served as Senior Director of Digital, modernizing the team's digital approach.
- Chicago White Sox: Worked as a Digital Consultant, focusing on building a stronger digital capability to enhance ticketing and corporate partnerships.
- Hyatt Hotels: Managed international digital media and strategy, defining social strategies to drive business objectives.
- Early Career: Started in marketing and media agencies, including MediaEdge
and Omnicom Media Group.
Education:
- University of East Anglia: Bachelor of Science in Business Management.
- Northwestern University - Kellogg School of Management: Completed the Chief Marketing Officer Program.
- Harvard Business School: Participated in the Breakthrough Leadership program.
Moriarty is passionate about sports and has been a soccer fan since his youth in England. He is now based in Chicago, where he has lived for over a decade. His LinkedIn profile can be found under the username dmoriarty.1234
Highlights
🚨🔥 Sports Biz Marketing Director Role 🔥🚨
We've had this role open for a while and haven't quite found the right candidate yet.. We just re-listed it with a slightly different JD but I thought I'd summarize below what I'm looking for:
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We need someone with a strong marketing & brand background. We have some serious work to do. Off the bat, we need to better define the Fire brand, prioritize growth segments and how we approach those, and build our fanbase, database & audience sizes. We need someone who is going to help us win these battles.
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We need someone who has a passion for soccer. I think this is a role where a strong understanding of soccer (the sport & the culture) is going to be very helpful.
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We need someone who loves their work. We want someone who wants to build something special, and who will take pride in putting the effort to get us to where we want to be. Like Shaqiri says in this video, we want someone who wants to help us win the battles.
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We need someone who is a progressive modern marketer for a challenger brand. Among other things, to me this means: you are a digital native, you know what good social content looks like, you think about how technology can help us move faster, and you have an understanding of how influencer marketing can be very good or can be very bad. We move fast, and we're focused on making an impact with everything we do.
If this sounds like you, please apply (link in the comments below). If this sounds like someone you know, please forward this along to them. Dinner (& Fire tickets!) on me for anyone who refers a candidate who ends up being hired.
Vamos Fire 🔥🔥
🚨🚨 Exciting Opportunity in Sports Marketing! Join Our Team as an Integrated Marketing Coordinator 🚨🚨
We're on the lookout for a dynamic individual to step into the world of sports marketing with us. If you've got a love for sports & a spark for marketing (with either some professional marketing experience OR a degree in the field) this role may be a great fit for you.
What sets our ideal candidate apart? We're after someone who is hungry, driven, and curious with a knack for wordsmithery.
Wondering what makes this role special? I caught up with our amazing Integrated Marketing Manager, Alex Compton (who this role reports into), and here's what he had to say:
🌟 Your efforts go straight into enhancing the game experience, shaping content, and elevating game broadcasts. 🌟 No two days are alike and you'll collaborate with every department on a daily basis. 🌟 You'll get some serious exposure - you'll be rubbing shoulders with leaders and taking a seat at the table during planning and execution. 🌟 What you do truly matters, and people will notice and care about the work you do and the impact you make. 🌟 We have a great culture - it's fast-paced, fun, and just an awesome team to be a part of!
Excited about this role? If so, the best next step is to apply through the link that I'll share in the comments below! 🚀
A quick heads up: our inbox tends to get slammed when we announce entry level roles like these. For the smoothest journey through our selection process, I encourage you to apply directly through the link I've shared. While we love the enthusiasm, DMs get lost in the shuffle, so applying through the link is the best move!
