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Daniel Lemin
Author and strategic advisor focused on corporate, executive and brand reputation, word-of-mouth strategy and online reviews
Professional Background
Daniel Lemin is a dynamic and highly accomplished professional with over 20 years of experience in brand marketing, customer experience, customer advocacy, and marketing innovation. His diverse background includes significant roles at some of the world's leading organizations such as Procter & Gamble, Google, Nestle, and the United Nations' Food and Agriculture Organization. Known as an early Googler, Daniel was a pivotal member of Google's corporate marketing and public relations team, contributing to the global brand's growth and managing communications across the Asia-Pacific, Latin America, and EMEA regions.
As a tech entrepreneur, he co-founded EatID, a company specializing in food intelligence that offers health-driven personalization. In this role, he guided the marketing, sales, partnerships, and product development efforts, demonstrating his passion for innovative solutions in the tech landscape.
Education and Achievements
Daniel's educational background is as impressive as his professional journey. He holds a Master of Arts in Communication & Leadership from Gonzaga University, complemented by a Master of Business Administration from the Quantic School of Business and Technology. His foundational knowledge in business and communications comes from earning a Bachelor of Arts degree from Ohio Northern University.
In addition to his education, Daniel is a two-time best-selling author, recognized for his insightful contributions to the marketing industry. His first book, "ManipuRATED," provides invaluable strategies for business owners facing the challenges of online ratings and reviews, while his second title, "Talk Triggers," co-authored with Jay Baer, explores how to generate word-of-mouth marketing effectively and build loyal customer bases.
Speaking Engagements
Daniel is also known as a highly regarded speaker, leading engaging and informative sessions at over 35 events annually. His presence at notable organizations and conferences such as Belmont University Executive Learning Network, YPO, Social Media Marketing World, Digital Summit, and Content Marketing World, underlines his status as a thought leader in his field. His ability to connect with audiences through engaging content and actionable insights has made him a sought-after keynote speaker for both virtual and in-person engagements.
Advisory Roles
In addition to his entrepreneurial endeavors and authorship, Daniel serves as a marketing strategy advisor for seed and early-stage startups, providing guidance on go-to-market strategies, product marketing, and customer engagement. He has collaborated with startups like Warm.ly, TrackAdvocates, and PushPull, where he leverages his vast experience to craft and implement internal innovation programs for prestigious brands like Procter & Gamble, Nestle USA, and Qualcomm.
Specialties
Daniel specializes in executive reputation management, customer loyalty initiatives, online reputation strategies, word-of-mouth marketing, startup marketing strategies, and crisis management. His extensive knowledge in social customer service and customer engagement allows businesses to navigate the complexities of today's marketing landscape effectively. As a trusted advisor and consultant, he has made significant impacts in enhancing brands' market positions, ensuring strong customer connections and lasting impressions across various sectors.
