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Dariush Daftarian
Möglich-Macher für KMU in den Bereichen Werbung, Verkauf, Personal und Organisationsentwicklung.
Professional Background
Dariush Daftarian is a seasoned marketing consultant and strategist with a rich background in journalism and media. His impressive career spans several continents, including significant stints in Switzerland, the United States, and France. Dariush began his professional journey in various media outlets and publishing companies in Switzerland, where he honed his skills in communication and narrative crafting. Transitioning into the marketing sphere, he leveraged his media expertise to successfully execute advertising campaigns, build sales teams both domestically and internationally, and spearhead various strategic projects that have contributed to the growth and success of numerous companies.
As a co-founder and partner at cdg Beratungen, Dariush has also participated in shaping effective marketing strategies tailored to meet the evolving needs of businesses in today’s competitive landscape. He is known for his ability to marry operational and strategic elements in both marketing and sales, driving companies to achieve their objectives through innovative solutions and collaborative efforts.
Education and Achievements
Dariush’s educational foundation underpins his professional achievements. He completed his undergraduate studies in Business Administration and Entrepreneurship at the prestigious Universität St. Gallen, where he gained critical insights into the world of business operations and market dynamics. He further pursued a Master of Science in Strategic Management at HEC School of Management, equipping him with advanced knowledge and skills that inform his current work in marketing and business strategy.
His early education at Kantonsschule Zürcher Unterland in Economics laid the groundwork for his future studies. Dariush's commitment to lifelong learning and personal development is evident in his diverse educational background and continuous professional aspirations.
Throughout his career, Dariush has held numerous key positions, including Business Development/Strategic Projects at Senozon AG, where he successfully contributed to initiatives that enhanced the company’s market position. His role as Head of Sales at Senozon AG and Head of Marketing and Sales at TrekkSoft highlights his ability to drive revenue growth and foster productive partnerships.
Dariush is also deeply involved in community development, having served as co-founder and president of the board at StartUp Weekend, where he supported aspiring entrepreneurs in bringing their innovative ideas to fruition.
In addition to his marketing achievements, Dariush has an extensive background in journalism, having worked as a journalist for reputable Swiss media outlets, such as NZZ, Tagesanzeiger, and Neues Bülacher Tagblatt. His experiences in journalism have undoubtedly contributed to his proficiency in communication and strategy, making him a well-rounded business strategist.
Achievements
- Co-Founder and Partner at cdg Beratungen
- Formerly served on the board of directors at Pfaller & Söhne AG
- Led Business Development and Strategic Projects at Senozon AG, contributing to significant market advancements
- Headed Sales and Marketing departments at TrekkSoft, driving successful initiatives that propelled the company's growth
- Instrumental in founding and presiding over StartUp Weekend, fostering startup innovation
- Extensive background in journalism with articles published in notable Swiss newspapers and media outlets
Dariush Daftarian's expertise as a marketer, coupled with his extensive knowledge of sales dynamics and journalistic skills, positions him as a valuable asset to any organization looking to innovate and grow in today’s rapidly changing marketplace. His commitment to excellence and creativity in marketing strategies makes him a sought-after consultant and leader in the business community.
