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Darren Bishop

SVP, Travel and Tourism Practice at Heart+Mind Strategies

Darren Bishop is a seasoned market researcher and strategic consultant with a background in custom proprietary primary research. He specializes in both quantitative and qualitative methodologies, offering expertise in various areas such as ad testing, brand planning, communications, ethnography, website testing, demographic profiling, segmentation, media analysis, and customer satisfaction studies. Darren excels in interpreting research data to derive actionable insights that drive client business objectives. With a strong educational foundation including an MBA in Sport Management and a BBA in Marketing, Darren has a wealth of experience working at Heart+Mind Strategies in various roles, from Research Assistant to Sr. Vice President of the Travel + Tourism Practice. Throughout his career, Darren has honed his skills in data analysis and developing strategies that have a tangible impact on advertising campaigns and overall business success.

Highlights

Jun 29 · linkedin

Coming soon: Heart+Mind Strategies and Horowitz Research are holding a free webinar on July 14 previewing the #sportsbetting research we recently conducted.

If you work in sports, media, telecom, tourism, or the gaming industry, this webinar will touch on how sports betting is evolving and implications for your business. Please use the link below to register.

#consumerinsights #sports #sportsindustry #gamingindustry #freewebinar

https://lnkd.in/eGTqgBm

Jun 23 · linkedin

I'm delighted to announce the release of a new syndicated study Heart+Mind Strategies did in partnership with Horowitz Research regarding the rapidly expanding sports betting industry. The insights in this report are geared to help leagues, media companies, telecom, casinos/sportsbooks, travel destinations and other stakeholders better meet the needs of consumers and capitalize on this huge opportunity as more states legalize sports betting (23 and counting).

For additional information or access to an E-book previewing the research, reach out to me.

https://lnkd.in/dFRPe2E

#consumerinsights #sportsbetting #sportsindustry #gamingindustry #media

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Location

Pasadena, California, United States