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Darwish Gani
Co-Founder at OpenBorder, Pangaea
Darwish Gani is a seasoned entrepreneur and business leader known for his role as a Co-founder at OpenBorder, Lumin, and Meridian. With a focus on fueling and capitalizing on the upcoming wave of globalization, he offers valuable insights into constructing and expanding nine-figure global consumer brands.
Darwish Gani pursued a degree in B.A Economics from Northwestern University and further honed his skills at Walton, demonstrating a strong academic foundation to complement his professional accomplishments.
Throughout his career, Darwish Gani has been associated with several prominent organizations, having held key positions such as Co-Founder at Pangaea, Product Manager at Optimizely, and Investment Banking Summer Analyst roles at UBS and TM Capital, showcasing a versatile skill set across various sectors.
With prior experience as a Co-Founder at Altair Prep, Private Equity Analyst at Shore Capital Partners, and Agent Intern at United Talent Agency, Darwish Gani brings a wealth of diverse experiences that contribute to his strategic acumen and industry expertise.
Darwish Gani's rich professional background underscores his deep involvement in entrepreneurship, finance, and consumer brands, making him a sought-after figure for advice on establishing and expanding successful global ventures.
Highlights
Anytime you see your category being talked about by Cramer you gotta worry. Thankfully it was just Harley this time 💪
1️⃣ If your not selling or barely selling internationally, some stats to think about:
- 28% of all Shopify impressions come from a country outside the brand's home country
- US brands who launch internationally, without any marketing on average see between 2-6% of ORGANIC revenue lift.
- US brands who launch internationally, with marketing, in english, can see internationally 12-40% revenue revenue growth by pointing marketing dollars abroad.
Start small and iterate profitably
2️⃣ Our predictions in 2024 for the "scaling international brands"
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More and more brands will be opening up local fulfillment centers. The impact of faster local shipping + lower costs nets out to an incremental 20-30% in international sales. Shipping from the US to the rest of world is a good starting point, but the biggest brands are localizing.
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Amazon international will continue to be prioritized. Over the last few years, many DTC brands saw their business saved by amazon. They'll now look to grow amazon presence abroad. Marketplace revenue share of e-commerce is higher than in the US.
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Ops and Finance teams are going to have to grow in their understanding of international tax, transfer pricing, compliance and regulatory. New skillets will be built.
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Controversial one: As more brands run ads internationally, meta ads will become more efficient in helping brands launch into new geos!
imitation is the greatest form of flattery.
but still annoying :D
