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David Anderson

Co-Founder & Co-CEO at Karta Gift Cards

David Anderson is the Co-Founder and Co-CEO of Karta Gift Cards, an Australian-founded gift card platform.12 He launched Karta in May 2022 with his co-founder Clare Kinsey, making it their second venture together.1 Anderson has a background in the gift card industry, having previously worked as an executive at Red Balloon.1

Karta has developed a patented technology for digital gift cards, which is currently sold in Big W stores nationwide and has powered 200 retailers with their own digital gift cards usable at over 5,000 stores.1 The company recently raised more than $21 million in pre-seed funding, with $20 million invested by Commonwealth Bank.1

Under Anderson's leadership, Karta has formed partnerships with major banks like St. George, American Express, Westpac, Bank of Melbourne, Bank of South Australia, and soon NAB.1 The company has also secured a significant deal with VisaNet, making Karta the first-ever non-bank private label issuer in the US to process transactions on VisaNet.1

Anderson and his team are currently expanding Karta's operations into the US market, with plans to become the biggest gift card network in the world.1

Highlights

May 21 · forbes.com.au
CBA-backed Aussie payments startup Karta bags Visa deal
CBA-backed Aussie payments startup Karta bags Visa deal

Related Questions

What inspired David Anderson to transition into the gift card industry?
How did David Anderson's experience at Red Balloon influence his work at Karta?
What are the key challenges David Anderson has faced in developing Karta's technology?
How does Karta's partnership with VisaNet benefit both companies?
What strategies has David Anderson implemented to grow Karta's customer base?
David Anderson
David Anderson, photo 1
David Anderson, photo 2
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Location

Greater Sydney Area