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David Nichols

President at Spirits Network & NBTV Channels

David J Nichols is an entrepreneurial senior executive with extensive experience in the consumer and retail sectors. He has a rich background that includes serving as the Head of a Global Corporation, a Serial Entrepreneur, an International Business Builder, an Expansion & Growth specialist, a Strategic Leader, an Award-Winning Marketer, and a skilled Team Dynamics manager.

With eighteen years at K-Swiss, David held various key positions such as Global Brand President, CMO, President of Europe Operations, and E-Commerce Pioneer. His contributions included driving new revenue streams, creating award-winning marketing campaigns, and leading the company towards a successful acquisition process.

As a Serial Entrepreneur, David founded his first business while still a student at USC, which later transformed into a non-profit supported by prominent entities like state agencies, IBM, Bank of America, and GTE (Verizon). Throughout his career, he continues to excel in identifying, negotiating, and developing new business opportunities.

His expertise as an International Business Builder is evident from his success in launching an American heritage brand in Europe, significantly growing its revenue from $10 million to $140 million within six years.

David's knack for Expansion & Growth has been demonstrated through his strategic approach to acquisitions, partnerships, and collaborations, ultimately rejuvenating aging brands, outperforming competitors, and revolutionizing consumer perceptions with groundbreaking campaigns.

Even amidst economic turmoil and financial crises, David's leadership skills shine as he navigates companies through diversification strategies and sales generation initiatives, ensuring sustainable growth even in challenging market conditions.

His prowess in Marketing has been acknowledged through award-winning campaigns created in collaboration with major TV networks and websites, reaching new audiences and setting industry standards for innovation and effectiveness.

David's ability to build strong Team Dynamics is a testament to his resourcefulness in assembling and leading teams through tough projects, fostering an enjoyable and productive work environment.

David pursued higher education, earning a Master of Business Administration (MBA) from UCLA Anderson School of Management and a Bachelor of Science (BS) in Business Administration and Management from the University of Southern California.

In his professional journey, David has held leadership roles at various renowned organizations such as NBTV, Spirits Network, WAX, Kings County Distillery, SEVENROOMS, and notably as the President of K-Swiss, Inc.

David Nichols
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Location

New York, New York, United States