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David Reid

Founder & CEO - Ease

David Reid is a seasoned professional in the employee benefits and group insurance industry with over 30 years of experience. He transitioned from being a wholesale distributor for major insurance companies to becoming a consultant and agent at Unison Benefits Management, which later merged with Gallagher Benefit Services Inc.

In 1999, David Reid was an early adopter of online technology for employee benefits enrollment and communication. He co-founded Apprize Technology Solutions in 2005, a pioneering player in benefits enrollment technology. He developed a proprietary application tailored for small and mid-sized employers, now known as EaseCentral, with offices in San Francisco and Las Vegas.

David Reid pursued his education at Macalester College and has held key roles such as Founder & CEO at Ease, President at E.A.S.E. LLC, and President at Apprize Technology Solutions, Inc. He also served as Vice President at Unison, Employee Benefit Manager at Lincoln National, and Small Group Medical Account Executive at John Alden.

David Reid
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Location

San Francisco, California, United States