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Debbie Misajon

Founder, The Coconut Traveler

Debbie Misajon is the founder of The Coconut Traveler, Hawaii's only B Corp certified travel agency, dedicated to creating sustainable and responsible travel experiences. With over three decades of experience in luxury travel, she has worked with prestigious brands such as AMAN and Four Seasons before establishing her own company.

Background and Philosophy

Growing up in Hawaii, Debbie developed a deep connection to the islands, engaging in activities like surfing and hiking. This personal history informs her approach to tourism, emphasizing the importance of leaving a positive impact on the local environment and communities. She believes that visitors have a responsibility, or kuleana, to enhance rather than exploit the destinations they visit.12

The Coconut Traveler

Founded with a mission to transform tourism in Hawaii, The Coconut Traveler focuses on providing ethical travel options that respect cultural heritage and support local economies. The company implements a Responsible Tourism Fee, which contributes to community organizations and environmental initiatives. In 2023 alone, they donated over $64,000 to various local nonprofits.23

Personal Life

Debbie Misajon currently resides in Papaikou on Hawaii's Big Island, where she enjoys the natural beauty of the area alongside her dogs. Her diverse heritage—Filipino-German—coupled with her global experiences enriches her perspective as a leader in sustainable tourism.145

Highlights

Debbie Misajon,The Coconut Traveler LLC
Debbie Misajon,The Coconut Traveler LLC
Debbie Misajon - The Transformational Travel Council
Debbie Misajon - The Transformational Travel Council

Related Questions

What inspired Debbie Misajon to start The Coconut Traveler?
How does The Coconut Traveler ensure sustainable tourism practices?
What are some unique experiences offered by The Coconut Traveler?
How does being a B Corp certified company impact The Coconut Traveler's operations?
What is the Responsible Tourism Fee and how does it work?
Debbie Misajon
Debbie Misajon, photo 1
Debbie Misajon, photo 2
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Experience

Founder at The Coconut Traveler (January 2018 - Present)
Independent Consultant at MISAJON LLC (July 2016 - March 2022), Director of Sales and Marketing at The Resort at Pedregal (June 2016 - July 2017), Director of Sales at Four Seasons Hotels and Resorts, Baltimore (August 2014 - June 2016), Director of Sales, North and South Asia at AMAN (November 2012 - June 2014)