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Deborah Wahl

Global CMO General Motors at General Motors

Deborah Wahl is the former Global Chief Marketing Officer (CMO) of General Motors (GM). She was appointed to this role on September 1, 2019.13 Before becoming the Global CMO, Wahl served as the CMO of Cadillac, where she was responsible for redefining the brand's strategy and implementing new marketing approaches.12 She retired from her position at General Motors in March 2023.4

Before joining General Motors in 2018, Deborah Wahl was the Senior Vice President and CMO for McDonald's from 2014 to 2017, where she contributed to the brand's turnaround, notably with the introduction of All Day Breakfast.123 She has also held CMO and marketing leadership positions at PulteGroup, Chrysler, and Lexus.12

Wahl holds a bachelor’s degree in Economics from Wellesley College, an MBA from The Wharton School, and a master’s degree from The Lauder Institute, University of Pennsylvania.123 She has been recognized on Forbes' Most Influential CMO list and was inducted into the CMO Club Hall of Fame in 2021.127 Additionally, she received the Automotive Hall of Fame Industry Influencer Award.23

Currently, Deborah Wahl serves on the boards of Groupon, Mediaocean, and ActionIQ.1245 She is also a board member for the Cranbrook Educational Community, Friends of the Children – Detroit, and the Wellesley Business Leadership Council.12

Deborah Wahl's LinkedIn username is deborahlwahl.6

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Deborah Wahl
Deborah Wahl, photo 1
Deborah Wahl, photo 2
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Location

Greater Detroit Area