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Devin Payne

Director of Product Marketing @ Vasion

Devin Payne is a seasoned marketing professional with over 15 years of experience specializing in product marketing leadership.

Payne holds an MBA in entrepreneurship from Westminster University and a Bachelor's degree in Marketing from the University of Utah.

Throughout his career, he has held prominent positions at various organizations, such as Director of Product Marketing at Vasion, Luna Solutions, and Doma, as well as Head of Value-Added Services and Seller Capital at eBay.

With a strong passion for presenting, collaborating, strategizing, and delivering value to customers and stakeholders, Devin Payne excels at developing market-ready products that resonate with customers.

His extensive background includes roles as a Co-Founder at Brinq, Category Manager for Electronics, Merchant Integration Manager, Strategic Account Manager, and Marketing Account Coordinator at reputable companies like eBay.

Prior to his ventures in marketing, Devin Payne also served as a Spanish Teacher at Hablemos Spanish Academy and an Account Manager at Video II.

Highlights

Jul 7 · linkedin

I just hit my two-month mark with Vasion 🎉

My first week included a deep dive into our mission to make digital transformation attainable for everyone, as well as our product vision. Since then, we’ve aligned on a logical step-by-step product strategy to achieve our vision.

If you don’t feel like your team, org, or company has a strong grasp of your long-term vision and how you’re going to get there, with concrete steps, stop everything you’re doing and make that your focus, because it will drive much better decisions around priorities and structure.

There is so much infectious passion, drive, and innovation from all the people I’ve met in my first 60 days. I want to thank Corey Ercanbrack and Tyson Lawrence for their great product leadership, as well as the PMM team Cortney Bailey, Eric Judd, Claire Mayfield, and Abby Smith for their inspiring work!

There are too many other people to mention, but I’m so excited for the future here and the chance to work with amazing internal partners and learn from motivated and visionary leadership.

Let’s go! Check us out at

Jan 19 · linkedin

The ultimate human vs machine test.

I wrote one of these Product Marketing poems, ChatGPT wrote the other. Comment below which you think was done by ChatGPT.

Poem #1 There is a team whose perfection Relies on cross-functional connection To stakeholders and customers, they’re always listening In order to craft action-inducing positioning Because their pursuit…  is the glory Of telling the story So that when the quarterly roadmap drops Primed and polished are their value props All built to reach Mona from Sedona Their hard-working target persona Who based on the research Is ready to buy all our merch So if you’re ever feeling like your pulse on the market is darkening  Just go ahead and reach out to your wonderful friends in product marketing

Poem #2 In product marketing, it's all about the sale To get your product to fly off the retail With branding and promotion, you'll make a big splash And in no time, you'll see a nice cash stash You'll craft a message that's clear and concise To make sure that your product is chosen, not slighted You'll target your audience, with precision and skill To make sure that your message resonates still You'll use all the tools, from ads to events To make sure your product is the one that's meant To be picked by the buyer, in a sea of choice With your marketing strategy, you'll give them a voice So if you want to succeed, in the world of product marketing Just remember to keep your message clear and keep it sparkling.

#productmarketing #pmm #chatgpt #ai #marketing

Devin Payne
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Location

Santa Clara, Utah, United States